Press release
Influencer Marketing Platform Market Size Value Set to Grow US$ 337.74 Mn by 2027 With 13.4% CAGR
2020-2027 Influencer Marketing Platform Industry Overview:The new versatile research report on Global Influencer Marketing Platform Market aims to promise a unique approach to the industrial assessment of the market covering the most important factors driving the growth of the industry. The Influencer Marketing Platform Market report provides current and future technical and financial details of the industry. One of the most comprehensive and important additions to The Insight Partners market research archive. It provides detailed research and analysis of key aspects of the global market.
Influencer marketing is one of the most promising segments of the digital marketing mix. Influencer marketing has opened up a new world for brands and businesses to connect with discerning and elusive audiences. With the increasing adoption of smartphones, companies are strategically approaching their customers to build a strong customer relationship.
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With the advancements in technology, influencer marketing has evolved across the world. Influencer programs are similar to responsivenessas intraditional media, which is causing a shift in ownership from communication budgets to media and marketing budgets. The advancements in influencer marketing platform and the way of advertisement has empowered the brands to run a program that activates thousands of influencers in a cost-effective manner.
Boksi.com is one of the fastest-growing influencer marketing platforms in European countries. It has a presence in Sweden, Finland, Germany, Russia, Denmark, and Croatia. Boksi.com is known for a high number of micro-influencer and has successfully raised US$ 1 million to expand its service in Central Europe. The increasing funding and spending for influencer marketing are expected to drive the market in European countries.
Global Influencer Marketing Platform market segmentation:
By Offerings
• Solution
• Service
By Application
• Search & Discovery
• Campaign Management
• Influencer Relationship Management
• Analytics & Reporting
• Others
By Organization Size
• Small & Medium Enterprise
• Large Enterprise
By EndUser
• Fashion & Lifestyle
• Marketing Agencies
• Retail & Consumer Goods
• Travel & Hospitality
• Others
Influencer Marketing Platform Market: Regional Analysis Includes:
• Asia-Pacific Europe (Turkey, Germany, Russia UK, Italy, France, etc.)
• North America (United States, Mexico and Canada.)
• South America (Brazil, etc.)
• The Middle East and Africa (GCC countries and Egypt.)
The Major Key Vendors of the Influencer Marketing Platform Market are:-
1. AspireIQ, Inc.
2. InfluencerDB
3. IZEA Worldwide, Inc.
4. JuliusWorks, Inc.
5. Kolsquare
6. Launchmetrics
7. Lefty
8. Mavrck
9. NeoReach
10. Traackr, Inc.
The study conducts a SWOT analysis to assess the strengths and weaknesses of the major players in the Influencer Marketing Platform market. Additionally, the report conducts an in-depth examination of the drivers and restraints operating in the market. The report also assesses trends observed in the parent market, along with macro-economic indicators, dominant factors, and market attractiveness with respect to different segments. The report predicts the influence of different aspects of the industry on the Influencer Marketing Platform market segments and regions.
This report strategically examines the micro markets and sheds light on the impact of technological upgrades on the performance of the Influencer Marketing Platform market.
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NOTE: Our team is researching Covid-19 and its impact on various industry verticals and where appropriate we will consider Covid-19 analysis of markets and industries. Kindly contact us for more details.
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