Fruit Powder Market Analysis, Strategic Assessment, Trend Outlook and Business Opportunities Forecast to 2030

Market Overview
Recent research shows that the Global Fruit Powder Market has witnessed a stable growth in past few years. Also, the market is expected to find many opportunities to grow to grow in the projected period of 2022 to 2030.

The Global Fruit Powder Market revenue was valued at USD 14.30 billion in 2021 which is anticipated to reach the valuation of USD 22 billion with a positive CAGR rate of 6.8% within the forecasted period.

Rising awareness of healthcare, shifting preference from artificial to natural products, increasing demand for fruit-based products globally has propelled the market growth in past years. Also, they will play the role of major market drivers in the projected period to boost the market growth.

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Covid-19 has affected the market positively as the growing health awareness among people during pandemic has increased the market growth unexpectedly. But the market also suffered from slowing down supply chain due to lockdowns.

Market Segmentation
The Global Fruit Powder Market is segmented into Fruit type, application or end-use and region.
Based on the fruit type, the market is segmented into Mango, Apple, Banana, Berries and other fruits.

Based on the application, the market is segmented into Confectionery, Bakery, RTE and RTD products, soups, sauces, jams, jellies, pickles, Dairy products, pharmaceutical, candies, beverages and other applications.

The increasing demand for natural products over artificial products, rising awareness for healthier lifestyle are the major market drivers that will boost the Market growth in the forecasted period. Also, the pandemic has opened new possibilities for this market.

What is the major driver of the global fruit powder market?
Fruit powder market is driven by the awareness of macronutrients among consumers.

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Regional Classification
According to the regional segmentation the Global Fruit Powder Market is divided into North America, Europe, South America, Asia Pacific, Middle East Asia and Africa.

Europe holds the largest Global Fruit Powder Market share with the increasing demand for natural products, changing lifestyle and health awareness among this region.

Asia Pacific is expected to be the fastest growing market within the projected period due to the increasing demand for organic products, health awareness, favourable government initiative within this region.

Also, North America, Middle East Asia and Africa are expected to witness steady growth in the forecasted period.

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Industry News
Some of the key players in the Global Fruit Powder Market are Paradise Fruits, La Herbals, FeatureCeutricals, Arakay Food Products, NutriBotanica, Batroy Foods, DHM Ingredients, Kenegrade, International Flavours and Fragrances Inc., Nutridry etc. These key companies are focusing on innovation, increasing production, launching new flavors and looking for different opportunities to collaborate with others to maintain a strong position in the market and withstand the market competition.
• Paradise Fruits, Germany has launched their brand new frozen fruit powders and granules in February, 2020. They claimed the product is ideal for chocolates, pastries and bakery goods.
• In 2022, the Kenegrade fruit powder company introduced their new pomegranate powder in the market. The powder is yellowish pink in colour and has the typical flavors and aroma of the fruit.
• In 2022, Batroy Foods announced their acquisition of DHM Ingredients. This acquisition will result in the expansion of the company product portfolio and bring more customers to the company.

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