Global Water Purifier Market Report Analysis and Forecast 2022-2030

According to a new market research report published by Inkwood Research, the Global Water Purifier Market is anticipated to expand at a CAGR of 8.58% throughout the forecasting years.
"Browse 22 market Data Tables and 34 Figures spread over 118 Pages, along with an in-depth TOC on Global Water Purifier Market Forecast 2019-2027".

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Water purification refers to the process of eliminating organic & inorganic materials compounds, contaminants, and impurities from the water, and also involve removal of ion. The primary aim of this process is to purify and clean the water for consumption. Purification also allows fulfilling the obligation of industrial, pharmacological, medical and chemical applications for pure and filtered water. It substantially declines the concentration of contaminants, namely fungi, parasites, suspended particles, algae, viruses, and bacteria. There are two varieties of water purifier available in the market based on its operations, which varies from industrial or commercial to residential and size.

Increasing Demand for Water Purification due to Waterborne Diseases
The primary reason causing waterborne diseases is the occurrence of pathogenic microorganisms in water. As per the UN and WHO, annually, the death of around $3.5 million people and in every 21 seconds a child in emerging economies is caused due to waterborne diseases, mainly by drinking contaminated water. Developing countries are suffering largely because of the rising pollution, scarcity of fresh water, and rapidly surging population. According to WHO, 5.3 billion people in 2017 had access to managed drinking water and related services, such as improved sources on premises, contamination-free, and enhanced availability. However, the remaining 2.2 billion people were deprived of these services. In addition, economic and sociocultural discrimination and sharp geographic persist not only in urban and rural areas but also between cities and towns. Generally, people with informal, low income, and illegal settlements do not have access to improved sources of drinking water as compared to other residents. Hence, a surge in the incidence of waterborne disease has significantly fuelled the demand for water purifiers, globally.
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Residential is the Major End-User Segment in the Water Purifier Market
Residential water purifiers segment garners a major share, due to extensive usage of water purifiers among households. Residential water purifiers are enabled with sleek designs, smart technology, and portable pitchers. Several companies provide a free demo, installation services, as well as aftersales services, to attract users and achieve a competitive advantage in the market. Poor quality of water supplied by municipalities, especially in the less developed economies, rapid urbanization, innovative strategies for marketing used by companies, and increasing prevalence of waterborne diseases have fuelled the demand for water purifiers in the household segment.

Asia Pacific - Top Revenue Generator
Asia Pacific dominated the global water purifier market by contributing the colossal share in the year 2018. The major factors responsible for this highest growth are escalating demand from urban and rural areas, deterioration of water quality, and rise in income. A range of purifiers, such as RO, UV, gravity-based, has gained popularity in the Asia-Pacific countries. Therefore, top players are focused on launching affordable and innovative water purifiers to fulfill the requirements of safe drinking water. Moreover, stringent government regulations, a rise in health awareness, and expansion of distribution channels are fostering the market growth in this region.
Rivalry among competitors is intensifying due to the lucrative growth of the market. Several companies have focused on advertisements and innovative marketing strategies, including water quality testing, clinics, and campaigns to create awareness among the rural population and attract new customers. Few of the prominent players operating in the global water purifier market are Best Water Technology, LG Electronics, Inc., Tata Chemicals Ltd, O. Smith Corporation, Eureka Forbes Limited and Kent Ro System Ltd.

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