Press release
Spirit Airlines takes off with Engage Play Frequent Flyer Game Platform
Engage Play Technologies Provides Miles Based Prize & Reward Play for FREE SPIRIT™ membersLos Angeles, August 2013 - - Engage Play Technologies has partnered with Spirit Airlines and launched FREE SPIRIT™ Play, a game entertainment rewards and incentive platform for the airline’s FREE SPIRIT frequent flyer program members.
At Free Spirit Play, FREE SPIRIT members can enter game tournaments for fun or compete for prizes and earn miles. The platform provides members the opportunity to use miles or cash in a variety of game competition formats for a chance to win flights on Spirit Airlines, vacation packages and electronic gear. When members reach VIP game play participation levels, they’ll earn miles and can receive other rewards, regardless of whether they win or lose.
“As we continue to grow and innovate in the industry, we’re always looking for unique opportunities to deliver more fun and value to our passengers particularly in ways that support our mission to profitably grow the traveling market and stimulate new economic activity,” said Scott Fisher, Director of Ancillary Revenue at Spirit. “The FREE SPIRIT Play platform supports our objectives and we’re excited to be working with Engage Play on this program,” he added.
“We’re very pleased about our first deployment with a major US airline. In particular, we appreciate the opportunity to work with Spirit and to be a part of supporting their leadership in creating more interaction with passengers and a more healthy and profitable industry,” stated Howard Woods, President Engage Play. “To that end, FREE SPIRIT Play provides an interactive platform for Spirit to engage with their customers, efficiently increase program value and allow members to have fun earning miles while playing games and competing for valued prizes and rewards,” he added.
About Engage Play Technologies
Engage Play Technologies is a leading developer of engaging loyalty related gaming and social media solutions. Engage Play Technologies is based in Los Angeles, California and was founded by a team of gaming, transportation and mobile experts. The team’s accomplishments include launching world's first frequent flyer mile based game and developing gaming solutions for partners including Microsoft, AOL, Disney and Yahoo. Visit Engage Play at www.engageplay.com.
About Spirit Airlines
Spirit Airlines (NASDAQ: SAVE) empowers customers to save money on air travel by offering ultra low base fares with a range of optional services, allowing customers the freedom to choose only the extras they value. This innovative approach grows the traveling market and stimulates new economic activity while creating new jobs. Spirit's modern fleet, configuration and other innovations enable Spirit to burn less fuel per seat than competitors, making Spirit one of the most environmentally-friendly U.S. carriers. Spirit's all-Airbus fleet operates approximately 250 daily flights to over 50 destinations in the U.S., Latin America and Caribbean. Visit Spirit at www.spirit.com.
Engage Play Technologies
5301 Beethoven St. Suite 200 B
Los Angeles, CA 90066
Press Contact
Howard Woods
info@engageplay.com
818.404.5478
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