Artificial Intelligence in Marketing Market | Insights by Latest Trends, Future Growth Factors by 2030

The rapid increase in need for virtual assistants, rise in usage of social media for advertising, and high adoption of customer-centric marketing strategies are the factors that drive the growth of the artificial intelligence in marketing market.

In addition, advancement in big data analytics and increase in use of AI-based products and services to enhance consumer experience are also expected for market growth.

However, high cost of maintenance, continuous supervision, and security issues are the factors expected to hamper the artificial intelligence in marketing market growth.

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Furthermore, the rise in adoption of cloud-based applications & services and growth of marketing analytics are expected to create lucrative opportunities that will lead to the growth of the artificial intelligence in marketing market.

Customers are valuable assets to any company. Companies are focusing on developing long-term relationship with their customers to survive in the competitive Artificial intelligence in marketing market.

Over a period of time, companies have shifted from product driven marketing strategy to customer centric marketing strategy. The reason behind the shift is to better understand their customers and predict the consumer behavior based upon their product purchase.

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Customer-centric strategy emphasizes on providing an outstanding customer experience both before and after sales to create opportunities of order repetition along with increasing customer loyalty and encouraging business development.

Asia-Pacific is expected to be the fastest growing market during the forecast period. This region constitutes the most populated and developing countries such as India and China.

These countries are adopting the latest technologies rapidly to support government initiatives to digitalizing nation. The adoption of AI by large and small & medium enterprises in this region provides lucrative growth opportunities to the growth of the artificial intelligence in marketing market.

Comapanies covered in this report are Alphabet Inc., Amazon.com Inc., Intel Corporation, International Business Machines Corporation, Samsung Electronics Co. Ltd., Facebook Inc., Microsoft Corporation, NVIDIA Corporation, Albert Technologies Ltd., Oculus360 Inc.

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Key benefits of the report:

• This study presents analytical depiction of the artificial intelligence in marketing market along with the current trends and future estimations to determine the imminent investment pockets.

• The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the Artificial intelligence in marketing market share.

• The current market is quantitatively analyzed from 2021 to 2030 to highlight the artificial intelligence in marketing market growth scenario.

• Porter's five forces analysis illustrates the potency of buyers & suppliers in the market.

• The report provides a detailed market analysis based on the present and future competitive intensity of the a intelligence in marketing market.

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