Press release
Demand For Balayage Lighteners Is Poised To Escalate At A High CAGR Of 5.8% Through 2032
Balayage is a hair coloring technique which materialized in Paris in the 1970's and it is a reference to the way in which the color is painted into the hair. Balayage Lightener utilizes color melting to mirror a natural color pattern which involves placing two or three singular shades along the hair shaft and diffusing the shades together.Compared to regular hair highlighting, balayage lighteners offers a faster, healthier and more organic hair coloring technique. Balayage lighteners omits the usage of regular foils and it pauses the over processing and damage that often occurs with foil highlighting. Such factors are expected to drive the balayage lightener market in the forecast period of 2018 - 2028.
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Key Segments of Balayage Lighteners Industry Research
Balayage Lighteners Market by Product Type :
Clay Lighteners
Cream Lighteners
Oil Lighteners
Powder Lighteners
Balayage Lighteners Market by Hair Density :
Thin
Average
Thick
Balayage Lighteners Market by Lightening Power :
Up to 6 levels
Up to 8 Levels
Up to 9 Levels
Balayage Lighteners Market by Buyer Category :
Households
Professionals
Balayage Lighteners Market by Sales Channel :
Offline Sales of Balayage Lighteners
Cosmetic Stores
Franchised Outlets
Hypermarkets/ Departmental Stores
Multi-brand outlets
Online Sales of Balayage Lighteners
Company / Brand Websites
e-Commerce Platforms
Balayage Lighteners Market by Region :
North America
Latin America
Europe
East Asia
South Asia & Oceania
Middle East & Africa
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Why are Sales of Balayage Lighteners Set to Rise Steadily Going Forward?
"DIY Trends & Rising Online Sales Boding Well for Market Expansion"
Innovations through product research & development and the digital channels through which it is sold in the market are driving balayage lighteners market growth. On the demand side, factors such as growing demand for natural and organic products, ammonia-free products, DIY (do it yourself) trends, and digital transformation are driving demand for balayage lighteners across regions.
Digital innovation is becoming an increasingly important part of businesses, and companies are shifting towards digital tools and platforms more than before. Many FMCG companies are going through a journey where they compete in a market that is facing a trend of direct-to-consumer start-ups.
"High Demand for Ammonia- & Chemical-free Hair Dyes"
Ammonia presents several side effects, due to which, consumer demand for ammonia-free hair dyes has been growing. The major benefit of ammonia-free hair colors is that they itch less, unlike ammonia-based hair dye, which can cause skin irritation and itching. These hair colors contain chemicals that are gentle on the hair and avoid damage.
Consumer awareness of the detrimental effects of synthetic compounds in hair care, such as parabens, sulfates, and triclosan, is pushing them to focus on the benefits of organic hair care products, which is driving market demand.
Competition Landscape
L'Oreal S.A., Coty Inc., Oligo Professionnel, J Beverly Hills, Sunlights Professionnel, Henkel AG & Co, Van Tibolli Corp, Scruples Holdings LLC, VT Holdings, Pierre Fabre Laboratories, Farouk Systems, Inc., and Kao Corporation are major manufacturers of balayage lighteners.
Fact.MR has provided detailed information about the overall strategies adopted by players in the balayage lighteners market, along with their detailed overviews of sales analysis of balayage lighteners, top balayage lighteners manufacturers, including SWOT analysis and sales generated from target balayage lighteners manufacturers positioned across geographies.
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