Artificial Turf Market is Growing Due to Growing Demand for Artificial Turf from Sports Industry

According to The Insight Partners latest market study, titled "Artificial Turf Market Forecast to 2028 - COVID-19 Impact and Global Analysis - By Material; Application" the market was valued at US$ 2,847.28 million in 2021 and is projected to reach US$ 4,067.36 million by 2028. It is expected to grow at a CAGR of 5.2% from 2021 to 2028. The report highlights key factors and trends driving the market focuses on prominent players and their strategies.

Artificial turf is manufactured from synthetic fibers and made to imitate natural grass. Raw materials for producing artificial turf include polyethylene (PE), polypropylene (PP), polyamide (Nylon), rubber compounds, polyester foam, different colors, other additives, etc. An artificial turf is a suitable option for covered stadiums due to the difficulty of getting grass enough sunlight. It is also used in outdoor sports arenas as it allows games to be played in any type of weather.

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The growth of the construction sector is fueling the demand for artificial turf in various applications. There is a high demand for artificial turf from the residential and commercial application sectors. Due to the various advantages of artificial turf, it has become a valid substitute for lawns in many places. Artificial turfs are used in backyards, edgings, pavers, medians, and poolside areas. In addition, artificial turf surfaces are used to create commercial and residential playgrounds, focusing on children's safety. They are also being produced containing anti-bacterial properties. Moreover, the product is not exposed to hazardous pesticides and fertilizers, unlike natural grass that makes the product children and pet friendly. Furthermore, artificial turf is increasingly used for airport ground cover. In 2017, London City Airport installed a special type of artificial turf from the Danish company. London City Airport is the first European airport with artificial turf produced by the Danish company Evergreen Aviation. Further, various developing and developed countries are experiencing rapid urbanization, leading to the rapid growth of the construction sector across the globe, thereby fueling demand for low-maintenance products such as artificial turf. Thus, the growth of the construction sector globally is driving the artificial turf market.

The Dow Chemical Company; Tarkett; Act Global; CCGrass; TenCate Grass; SIS Pitches; Victoria PLC; GreenFields BV; HATKO; Hellas Construction, Inc.; are among the major market players operating in the artificial turf market. These companies offer their products worldwide, which helps them in catering to a wider customer base. These major players in the market are highly focused on the development of high quality and innovative products to fulfill the customer's requirements. Over the past few years, the companies operating in the market have realized the immense potential pertaining to the artificial turf market and were highly involved in strategies such as mergers & acquisition and product launch. For instance, in 2020, FieldTurf, a Tarkett Sports company, announced the acquisition of the assets of Grass Manufacturers Pty Limited (Grassman), an Australian artificial turf manufacturer. The acquisition of Grassman expanded FieldTurf's presence in the Australian market, particularly in tennis, hockey, landscape, and utility segments, therefore complementing applications for soccer and rugby.

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Asia Pacific led the global artificial turf market in 2020. An increase in the consumer demand for having an aesthetic look to their garden and rising renovation and decoration trends are bolstering the demand for artificial turfs in this region. Additionally, the rise in residential and commercial infrastructural facilities across the region is substantially driving the artificial turf market.

Impact of COVID-19 Pandemic on Artificial Turf Market

The COVID-19 pandemic severely affected many industries worldwide, including the chemicals & materials industry. The ongoing pandemic has affected the growth of the artificial turf market severely. Due to the shutdown of manufacturing units, disruption of supply chains, and raw material shortage, a massive slump in product sales was witnessed. However, the lockdown restrictions are being slowly lifted in various countries, which is expected to positively impact the chemicals & materials industries, including the artificial turf market, during the forecast period. Furthermore, the rising penetration of e-commerce platforms is projected to boost the sales of artificial turfs over the coming years.

Table of Content:

1. Introduction 17
1.1 Study Scope. 17

1.2 The Insight Partners Research Report Guidance. 17

1.3 Market Segmentation. 18

1.3.1 Artificial Turf Market, by Material 19

1.3.2 Artificial Turf Market, by Application. 20

1.3.3 Artificial Turf Market, by Geography. 20

2. Key Takeaways 21
3. Research Methodology 25
3.1 Scope of the Study. 25

3.2 Research Methodology. 25

3.2.1 Data Collection: 26

3.2.2 Primary Interviews: 26

3.2.3 Hypothesis formulation: 26

3.2.4 Macro-economic factor analysis: 26

3.2.5 Developing base number: 26

3.2.6 Data Triangulation: 27

3.2.7 Country level data: 27

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