Press release
Advertising Services Market 2022 Analysis by Top Manufacturers – WPP Plc (Ogilvy, Y&R, Grey), The Interpublic Group of Companies Inc. (McCann Worldgroup, MullenLowe U.S.)
The Advertising Services Market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.Advertising Services Market is expected to register a CAGR of over 16% during the forecast period (2021 - 2026).
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Top Leading Companies of Advertising Services Market are WPP Plc (Ogilvy, Y&R, Grey), The Interpublic Group of Companies Inc. (McCann Worldgroup, MullenLowe U.S.), Omnicom Group Inc (BBDO, DDB Worldwide), Dentsu Aegis Network Ltd. (Dentsu Inc.), MDC Partners Inc., Lamar Advertising Company (Lamar Media Corp.), Publicis Groupe SA, Wieden + Kennedy Inc, Havas SA, Droga5 LLC and others.
Industry News and Updates
September 2019 - WPP and InMobi Group have entered into a long-term strategic partnership to build unique benefits for marketers. Leveraging the best of expertise from InMobi Group and WPP agencies, including GroupM and Kantar, the partnership aims to simplify complexity for Indian marketers. The collaboration between WPP and InMobi Group will enable brands to create personalized consumer experiences at scale. Through this partnership, brands will be able to translate up-to-the-moment insights into timely marketing action.
- September 2019 - Omnicom Precision Marketing Group had agreed to acquire a majority stake in Smart Digital GmbH, which is a leading consulting and marketing technology company with a proprietary AI platform and data capabilities powering real-time customer experiences. Smart Digital's technology is able to recognize users across online digital touchpoints and deliver personalized customer interactions in real-time, resulting in more effective marketing and greater ROI.
Key Market Trends
Asia-Pacific to Register the Fastest Growth During the Forecast Period
- The advertising spending in the Asia-Pacific region is increasing rapidly, owing to the ascending smartphone and internet penetration and consumers willingness to purchase goods and services online.
- It is encouraging advertisers to run diverse and rigorous campaigns, that is expected to drive the market growth across the region over the forecast period. Moreover, with the plethora of companies having their operation solely based on mobile applications, the companies are redefining their marketing strategies and online promotion of their products and services. Some of the prominent companies, such as Unilever Co. and Nike have already started online advertising in China through Tencent's QQ messaging, Sina.com, and Sohu.com platforms. This is likely to compel other companies to run their advertising campaigns to tap potential consumers.
Regional Outlook of Advertising Services Market report includes the following geographic areas such as: North America, Europe, China, Japan, Southeast Asia, India and ROW.
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https://www.marketinsightsreports.com/reports/02082592882/advertising-services-market-growth-trends-covid-19-impact-and-forecasts-2021-2026?Mode=PD
What Are The Market Factors That Are Explained In The Report?
Key Strategic Developments: The study also includes the key strategic developments of the market, comprising R&D, new product launch, M&A, agreements, collaborations, partnerships, joint ventures, and regional growth of the leading competitors operating in the market on a global and regional scale.
Analytical Tools: The Advertising Services Market Report includes the accurately studied and assessed data of the key industry players and their scope in the market by means of a number of analytical tools. The analytical tools such as Porter’s five forces analysis, SWOT analysis, feasibility study, and investment return analysis have been used to analyze the growth of the key players operating in the market.
Key Market Features: The report evaluated key market features, including revenue, price, capacity, capacity utilization rate, gross, production, production rate, consumption, import/export, supply/demand, cost, market share, CAGR, and gross margin. In addition, the study offers a comprehensive study of the key market dynamics and their latest trends, along with pertinent market segments and sub-segments.
Customization of the Report: This report can be customized as per your needs for additional data up to 3 companies or countries or 40 analyst hours.
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MarketInsightsReports provides syndicated market research on industry verticals including Healthcare, Information and Communication Technology (ICT), Technology and Media, Chemicals, Materials, Energy, Heavy Industry, etc. MarketInsightsReports provides global and regional market intelligence coverage, a 360-degree market view which includes statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations.
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