Demand For Menopause Wellness Products Is Estimated To Increase Substantially Over The Forecast Period 2022-2032

About the Report
During the transition phase of menopause, women experience various symptoms such as hot flashes, night sweats, musculoskeletal pain, etc., and devour several supplements to get rid from these problems.

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Demand for menopause wellness products has shown tremendous growth in the past years owing to rapid growth in urbanization, increasing woman population, rising consumer awareness, to name a few.

Factors such as increasing woman spending power, developing healthcare infrastructure, and rising consumer awareness are leading overall market growth.

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Historical Trends Vs Future Market Projections
Increasing woman health issues has supported market growth in the last decade, where surging cases of female patients with diseases such as osteoporosis, oophorectomy, and urinary incontinence.

The menopause wellness market experience an 8.4% CAGR in the historical period (2016 to 2020), where the regions of North America and East Asia contributed the largest demand, owing to fast rise in the menopausal woman population.

In FY2020, COVID-19 affected most of the key industries badly owing to worldwide lockdowns and supply chain disruptions. Demand for menopause wellness products have showed a small V-shaped recovery since due to governments’ focus on individuals above the age of 40, where woman have received essential medical support during lockdowns.

Furthermore, growing technology and product advancements have attracted investors and new players towards the latent opportunities; investments have increased in the fem-tech industry where leading companies received triple digit billion dollar investments in the years 2018 and 2019.

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Key Segments Covered

Menopause Wellness Product

Black Cohosh Root Extract
Calcium Supplements
DHEA Supplement
Dong Quai Extract
Flaxseed / Oil
Ginseng
Phytoestrogen Supplements
Multivitamin
St. John's Wort Supplements
Vitamin D
Wild Yam Root Extract

Primary Function

Mood Swing Control / Hormonal Balance
Hot Flashes Night Sweat Relieving
Bone Health

Form

Caplets
Capsules
Liquid
Tablets

Sales Channel

Direct Sales
Supermarkets and Hypermarkets
Pharmacies and Drugstores
Wellness Specialists
Company Online Channels
Third-party Online Channels
Practitioner Channels

Regions

North America
Latin America
Europe
East Asia
South Asia & Oceania
MEA

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Competition Landscape
he aforementioned market players are considered as prominent players in the menopause wellness market. Key market players are focusing on strategic partnerships to target immense potential that companies can offer. Launching novel products with specific symptom-relieving properties is one of the key priorities for manufactures. Nevertheless, the market is a highly fragmented in nature, with a dominant presence of large as well as small companies to choose from.

For instance, DrFormulas, in February 2020, launched a new supplement – Nexabiotic - which helps support the immune system in the fight against cold and flu germs.
Similarly, in June 2020, Dr.Tobias launched Additional Immune Support Supplements and Vitamins.
In the same vain, in March 2020, Natrol launched three drug-free energy products - Relaxia Ultimate Calm, Relaxia, Day Calm, and Relaxia Night Calm.
Furthermore, DSM, the parent company of i-health, strategically partnered with Huami Corp. on wearable technologies and health tracking to improve personalized nutrition.
Which Menopause Wellness Product is Most Sought-after?
Fact.MR has deep-dived in different country’s markets and industries to analyze the copious products available, and has calculated the market shares acquired by them. Black cohosh is a flowering plant that is known as ctaea racemosa and Cimicifuga racemose.

This has been used widely used for hormonal balance in women. Black cohosh root extract is helpful in health conditions such as polycystic ovarian syndrome, fibroids, premenstrual syndrome (PMS), and premenstrual dysphoric disorder (PMDD).

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