Demand for Kids Toothbrush Market to Record Heightened Growth During the Period 2022 to 2031

According to a new industry report by Fact.MR, a market research and competitive intelligence provider, demand for kids’ toothbrushes will surpass a valuation of US$ 2.7 Bn in 2021, and will rise at a CAGR of around 7.7% through the end of 2031.

Majority of today's consumers seek products that assist them in living a more ethical, sustainable, and socially responsible lifestyle. The modern consumer loves sustainable oral care brands and adds them to their digital and physical shopping carts daily, assuming function and price are approximately equal. Thus, most kids’ toothbrush manufacturers are looking at the sustainability approach in terms of production and marketing of their products.

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Competitive Landscape
Maintaining proper hygiene and oral care has become the primary motive of consumers to eradicate the possible spread of cavities, tooth decay, and other dental issues.

Consumers are shifting their focus towards using sustainable products that have no harmful effects on the environment. This has convinced kids’ medium toothbrush manufacturers to make natural or organic products and other disposable kids’ toothbrushes that are not hazardous. This is a new way to cater to the needs of consumers and address growing kids’ toothbrush demand in the dental care products market.

For instance-

Colgate faced major challenges in expanding its market share, such as saturated urban markets and intense competition. The rural market offered scope for growth, where 30% do not use oral care products.

GlaxoSmithKline has aimed to bring in high-quality, differentiated, and needed healthcare products to almost every possible consumer with its three global businesses of Vaccines, Consumer Healthcare, and Pharmaceuticals.

Johnson & Johnson is dedicated to developing procurement relationships based on loyalty and trust. While maintaining the highest standards via industry-leading suppliers, the company is expected to drive demand for kids’ extra-soft toothbrushes and will influence toddler toothbrush sales in the market.

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Key Takeaways from Market Study
The Latin America market is estimated to be valued at US$ 56.6 Mn 2021, and register a value of US$ 128.4 Mn by 2031, witnessing a CAGR of 8.5%.
Europe will dominate the global market and is estimated to top a value of US$ 2 Bn in 2031, witnessing a CAGR of 6%.
Strong production footprint of key market participants in China has made it hold the largest share of 56% in the East Asia market, which is expected to expand at a CAGR of 10.7% over the forecast period to reach a value of US$ 395 Mn by 2031.
The market for kids’ toothbrushes is segmented based on target age group, where the school-aged children (ages 6 - 13 years) segment holds a high share of 81.8%, and is expected to witness a CAGR of 7.9% through 2031.

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This release was published on openPR.