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Product Portfolio Analysis and Technological Development of Kombucha Market during the forecasted period

09-20-2021 09:40 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Prophecy Market Insights

Prophecy Market Insights

Prophecy Market Insights

The report "Global Kombucha Market, By Type (Original/Regular and Flavored), By Distribution Channel (Supermarket/Hypermarket, Health Store, Convenience Store, and Online Channel), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2030. Growing incidences of chronic diseases among individuals globally such as kidney disease, liver disease, high blood pressure, diabetes, etc., are key factors driving the growth of the global kombucha market. Additionally, growing awareness about health benefits associated with consumption of probiotics regularly is another major factor projected to propel the growth of the global kombucha market throughout the forecast period. Nevertheless, the growing demand for healthy and natural food & beverages is the recent trend observed for the growth of the target market. Hence, kombucha being a health drink is likely to witness excessive demand and help in the growth of the target market.

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Driver: Consumer preference for functional beverages over fizzy drinks and juices is predicted to fuel development, as is consumer understanding of the product's intrinsic nutritional benefits. The product's increasing popularity can be ascribed to its distinct flavor and bubbly taste, which distinguishes it from the many other beverages on the market. Kombucha has also been shown to be successful in the treatment of cancer, arthritis, and other degenerative diseases, as well as for bodily cleaning, increased metabolism, connective tissue rebuilding, and headache reduction. Companies are putting a lot of money into new product development to meet the growing demand for healthier drinks and novel flavours among consumers.

Restrain: The lack of a strong manufacturing infrastructure and expertise may limit the market's growth in the near future. The availability of alternatives, as well as regulatory difficulties related to kombucha, such as the product's sugar or alcohol level, are projected to stymie the market's expansion. Consumer behaviour is influenced by the availability of nutritionally equal alternatives, which limits kombucha beverage purchases.

Key Highlights:
• In January 2018, GT’S LIVING FOODS introduced its winter collection of kombucha drinks with the blends of dried rosebuds and petals, dried hibiscus flowers, and rose water.
• In June 2018, Health-Ade Kombucha launched its latest line of kombucha RTD beverage, which features a kiwi, jalapeño, and cucumber flavors.

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Key Market Insights from the report:
The global kombucha market accounted for US$ 13.00 billion in 2030 and is projected to register a moderate CAGR over the forecast period. The market report has been segmented based on type, distribution channel, and region.
• By type, flavored type drink holds the largest market share. The segment had witnessed tremendous growth from the past 3-4 years. The companies involved have introduced traditional drinks with added exotic flavors, to fascinate consumers.
• By distribution channel, the global market is segmented into supermarket/hypermarket, health store, convenience store, and online channel
• By region, the global market in North America is dominating and accounts for the highest market share in terms of revenue as compared to that of markets in other regions. This is driven due to growing awareness about health benefits related to kombucha drinks in the region.

Competitive Landscape & their strategies:
The prominent player operating in the global kombucha market includes GT’s Living Foods, PepsiCo Inc. (Kevita), Health-Ade, Humm Kombucha LLC, Hain Celestial, Brew Dr. Kombucha, Kombucha Wonder Drink, Revive Kombucha, Makana Beverages Inc., and NessAlla Kombucha.
Prominent players operating in the target market are focusing on the strategic partnerships as well as launching of the products in order to gain competitive edge in the target market.

Related Reports:

Global Tea Market

Global Herbal Tea Market

About Report:
The market provides detailed information regarding the industrial base, productivity, strengths, manufacturers, and recent trends which will help companies enlarge the businesses and promote financial growth. Furthermore, the report exhibits dynamic factors including segments, sub-segments, regional marketplaces, competition, dominant key players, and market forecasts. In addition, the market includes recent collaborations, mergers, acquisitions, and partnerships along with regulatory frameworks across different regions impacting the market trajectory. Recent technological advances and innovations influencing the global market are included in the report.

Explore Extensive Coverage of Prophecy Market Insights Healthcare Industry:

Key questions answered in the report:

• What will the market growth rate of Kombucha Market in 2026?
• What are the key factors driving the global Kombucha Market?
• Who are the key manufacturers in Kombucha Market space?
• What are the market opportunities, market risk and market overview of the Global Kombucha market?
• What are sales, revenue, and price analysis of top manufacturers of Kombucha Global market?
• What are sales, revenue, and price analysis by types and applications of Kombucha Market?
• What are sales, revenue, and price analysis by regions of Kombucha market?

To know more
Contact Us:
Prophecy Market Insights
+1 860 531 2701

About Prophecy Market Insights
Prophecy Market Insights is specialized market research, analytics, marketing/business strategy, and solutions that offers strategic and tactical support to clients for making well-informed business decisions and to identify and achieve high-value opportunities in the target business area. We also help our clients to address business challenges and provide the best possible solutions to overcome them and transform their business.

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