Gamification Market by Major Players| Ambition (the U.S.), Aon (the U.K.), Axonify Inc. (Canada), and More...

Gamification Market

Gamification is a process of combining game mechanics and non-game environments such as online communities, websites, and learning systems, among others, to enhance participation. The central aim of this process is to involve the employees, customers, and other participants for collaboration and interactions. Gamification is primarily conducted to increase customer engagement to influence business outcomes and is considered as a strategy to motivate and influence customer behavior. Gamification initiatives at the workplace can enhance the engagement of employees, further optimizing the company’s performance.

The Major Players Covered in this Report:
Ambition (the U.S.), Aon (the U.K.), Axonify Inc. (Canada), BI WORLDWIDE (the U.S.), Centrical (the U.S.),, Hoopla (the U.S.), IActionable (U.S), Influitive (Canada), IO (the U.K.), Microsoft (the U.S.), SAP (Germany), Scrimmage (the U.S.), Tango Card (U.S), Verint (the U.S.) 

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By Component, Solution, Services , By Deployment, On-premise, Cloud, By Organization Size, Large enterprises, SME

By End-User Vertical , Education , Healthcare , Retail , Banking, financial services, and insurance (BFSI) , Manufacturing , Telecom & IT

Smartphone Penetration: A Key Market Driver

The escalating penetration of the smartphone has created ample opportunities for the gamification market. In North America, smartphone users check their phones at least 80 times per day. The gradual shift of employees and customers from desktop or laptop to a smartphone provides financial organizations with enormous data and insights regarding customer behavior and interests. Additionally, users are sharing their experiences in gamification platforms with co-workers and friends through social media sites, which also help the brands to conduct surveys to collect immediate results from the targeted customers and customize efforts accordingly.

Regional Analysis For Gamification Market:

North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, and Italy)
Asia-Pacific (China, Japan, Korea, India, and Southeast Asia)
South America (Brazil, Argentina, Colombia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, and South Africa)

In this study, the years considered to estimate the market size of the Gamification are as follows:

History Year: 2014-2019
Base Year: 2019
Estimated Year: 2020
Forecast Year 2021 to 2026

The study objectives of this report are:

To study and forecast the market size of the Gamification in the global market.
To analyze the global key players, SWOT analysis, value, and global market share for top players.
To define, describe and forecast the market by type, end-use, and region.
To analyze and compare the market status and forecast among global major regions.
 Analyze the potential of the global market and the advantages, opportunities and challenges, constraints, and risks of key regions.
Identify the key trends and factors that are driving or holding back market growth.
To analyze the opportunities in the market for stakeholders by identifying the high-growth segments.
Strategic analysis of each submarket in light of individual growth trends and market contributions.
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Complete analysis of the strategic strategy and growth of key players

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