Gamification Market : With New Creative Ways You Can Improve Your Growth.

Gamification is a technique in which designers add elements of gameplay in non-gaming to increase user engagement in a product or service. Gamification software is used by many companies to increase their employee productivity and keep them motivated. There is number of benefits provided by gamification technology. It provides a better learning experience to an employee and provides constant feedback to all participants. Moreover, companies are preventing employee attrition by adopting new gamification technologies in order to promote products or services. There are many advantages provided by gamification such as employee engagement, rewards to people, customer experience enrichment, and others. This technology is being adopted in many industries such as healthcare, automotive, retail, government, IT and telecom, and others.

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Market Dynamics

The global gamification market is expected to grow significantly during the forecast period, owing to the rising adoption of cloud-based solutions by small and medium enterprises. There is an increase in the adoption of cloud-based technologies, as these solutions are affordable and provide advanced services as compared to the on-premise solutions. Moreover, rising number of small and medium enterprises including startups is increasing the adoption of cloud-based solutions.

Global Gamification Market - Impact of Coronavirus (Covid-19) Pandemic

COVID-19 pandemic is expected to drive growth of the market during the forecast period. Due to the Covid-19 pandemic, many industries have witnessed a significant positive shift in their businesses. Due to this pandemic, organizations are focusing on motivating their employees to complete their assigned tasks. The gamification software assists companies to encourage their employees. This software is also helpful to create an organized environment for their employees and support them to achieve their targets.

Detailed Segmentation

Global Gamification Market, By Component:

Solutions
Services

Global Gamification Market, By Deployment Type:

On-premise
Cloud-based

Global Gamification Market, By Organization Size:

SMEs
Large Enterprises

Global Gamification Market, By End use Industry:

IT and Telecom
Government
BFSI
Healthcare
Retail
Education and Research
Others

Keyplayers in Gamification Market :

Companies covered as a part of this study include Cisco Systems, Inc., Microsoft, SAP, Facebook, Inc., BI WORLDWIDE, Verint, Risk Management Solutions, Inc., hoopla, Mambo Solutions Ltd., Centrical, LevelEleven, MPS Interactive Systems Limited, Influitive, Launchfire Interactive Inc., 2020 Gamifier, Inc., Actionable, Xoxoday, NIIT, Cognizant, Tango Card. Inc., and Khoros, LLC

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