The Global Kombucha Market Assessed to Gain Revenue at $7.68 Billion by 2028

According to Triton’s research report, in 2019, the global kombucha market garnered revenue worth $1.26 billion, and is anticipated to observe growth at 22.21% of CAGR by 2028.

A recent study by Triton Market Research titled ‘Global Kombucha Market’ entails the Global Analysis and Forecasts by Distributors (E-commerce, Health Stores, Supermarkets & Hypermarkets, Other Distributors), Kombucha Type (Flavored Kombucha [Citrus, Berries, Apple, Coconut, and Mango, Flower, Herbs and Spices, Other Flavors], Original/Regular Kombucha), and by Geography (Middle East and Africa, Europe, Asia-Pacific, North America, Latin America).

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Triton’s report infers that the global kombucha market is likely to progress at a CAGR of 22.21% during the evaluated years of 2019-2028. It is further anticipated to gather revenue worth $7.68 billion by 2028.

Kombucha is referred to as a fermented drink, and is a popular functional beverage among consumers, owing to its multiple health benefits. It is prepared by fermenting sweetened tea with yeast and bacteria culture, referred to as SCOBY.

The growing demand for flavored kombucha drinks, along with the trend of health drinks and healthy hydration, are major elements that are driving the development of the kombucha market worldwide. The rising preference of consumers towards health-oriented products have added probiotic food into the essential product list. Moreover, taglines such as ‘on-the-go’ launched by companies have increased the demand for probiotic drinks, including kombucha. Although, factors such as the availability of several alternatives for consumers are restricting the overall expansion of the kombucha market.

The market for kombucha is categorized into distributors and kombucha type. Based on distributors, the market is divided into e-commerce, health stores, supermarkets & hypermarket, and other distributors. The kombucha type is sectioned further into flavored kombucha and original/regular kombucha. The flavored kombucha is subdivided into citrus, berries, apple, coconut, and mango, flower, herbs and spices, and other flavors.

Globally, North America holds the largest market for kombucha, and is expected to continue its hold by the year 2028. The region’s dominance is mainly owing to the increasing health awareness among the consumers in the region’s nations. In the United States, kombucha is considered one of the fastest-growing fermented beverages readily available on the retail shelves. This is mainly due to the health benefits offered by kombucha, including elevated energy and improved digestive system. On the other hand, several manufacturers are involved in expanding their product offerings, which has led them to leverage opportunities from the thriving kombucha market. Moreover, companies have stabilized their functions through various distribution strategies. Hence, these factors indicate the positive growth of the kombucha market in North America.

Health-Ade Kombucha, Go Kombucha, Brew Dr Kombucha, PepsiCo Inc, Live Soda LLC, Kosmic Kombucha, Suja Life LLC, Humm Kombucha LLC, Wonder Drink Kombucha, New Age Beverages Corporation, Makana Beverages Inc, NessAlla Kombucha, The Hain Celestial Group Inc, Revive kombucha, and GTs Living Foods are well-known enterprises in this market.

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Question & Answer: Kombucha Market

Question 1: What elements are driving the development of the kombucha market?
Answer: The growing demand for flavored kombucha drinks, along with the trend of health drinks and healthy hydration, are major elements that are driving the development of the kombucha market worldwide.

The rising preference of consumers towards health-oriented products have added probiotic food into the essential product list. Moreover, taglines such as ‘on-the-go’ launched by companies have increased the demand for probiotic drinks, including kombucha.

Question 2: What factor are restricting the expansion of the kombucha market?
Answer: Factors such as the availability of several alternatives for consumers are restricting the overall expansion of the kombucha market.

Question 3: Which region is the dominating in the kombucha market?
Answer: Globally, North America holds the largest market for kombucha, and is expected to continue its hold by the year 2028. The region’s dominance is mainly owing to the increasing health awareness among the consumers in the region’s nations. In the United States, kombucha is considered one of the fastest-growing fermented beverages readily available on the retail shelves. This is mainly due to the health benefits offered by kombucha, including elevated energy and improved digestive system. On the other hand, several manufacturers are involved in expanding their product offerings, which has led them to leverage opportunities from the thriving kombucha market. Moreover, companies have stabilized their functions through various distribution strategies. Hence, these factors indicate the positive growth of the kombucha market in North America.

Question 4: Which are the well-known enterprises present in the kombucha market?
Answer: Health-Ade Kombucha, Go Kombucha, Brew Dr Kombucha, PepsiCo Inc, Live Soda LLC, Kosmic Kombucha, Suja Life LLC, Humm Kombucha LLC, Wonder Drink Kombucha, New Age Beverages Corporation, Makana Beverages Inc, NessAlla Kombucha, The Hain Celestial Group Inc, Revive kombucha, and GTs Living Foods are well-known enterprises in this market.

Related Report:
Global Organic Dairy Food & Beverage Market
The global organic dairy food & beverage market is anticipated to observe growth in its revenue during 2019-2028 at 11.10% of CAGR. The market is further expected to attain revenue worth $46.81 billion by 2028.

The organic food and drinks are prepared by utilizing organic milk as a raw material, which is collected from livestock through the process of organic farming. It mainly comprises products such as milk, yogurt, cheese, and butter. The nutrients and other health benefits offered by dairy food and drinks make them a vital part of a consumer’s life.

The surging awareness about health concerns, the emergence of environment protection, and technological advancements, are factors that are majorly driving the growth of the studied market globally. Additionally, government initiatives to encourage organic farming, along with innovative organic dairy products, are opening multiple opportunities for the global organic dairy food & beverage market.

However, elevated costs and shorter shelf life of organic dairy products are restricting the growth of the market during the forecast period. The threat from substitute products is also challenging the organic dairy food & beverage market’s future.

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