Athleisure Market Rising Trends, Huge Demand, Business Strategies, High Growth Rate by 2030 | Impacts of COVID-19

Athleisure is the fastest growing category in fashion industry, increasing wellness aspirations and celebrity endorsement on social media add impetus to the growth of this market. Wellness is the new status symbol, and increasing numbers of consumers are showcasing their healthy lifestyles on social media, posting photos of themselves wearing athleisure apparel and consumers prefer premium fashion choices that are both comfortable and stylish. In addition, increasing popularity of yoga globally along with enhancement of fashion trends and demand for high-tech materials and unique stitching is expected to propel the growth of the athleisure market.

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Athleisure are a form of hybrid clothing that can be worn during several activities, such as gym, social occasions, casual wear, workplaces, and more. Athleisure has gained enough popularity ever since its launch owing to the higher level of flexibility it offers and availability in wide range of designs, colors and fashion. People wear athleisure for daily and casual wear and have made it a trend today. The increasing fitness awareness and gaining popularity of these flexible attires, people have made them an important part of wardrobe. The athleisure industry is hence, growing remarkably owing to the increasing demand, innovations in the product, increasing number of styles and designs, and the fact that they can be worn easily at different occasions and places. The higher level of comfort offered by these clothing are another factor for its increased demand.

Major Key Players of the Athleisure Market are:

The prominent players in the global athleisure market are Nike, Inc., Adidas AG, PUMA SE, The Gap, Inc., Under Armour, Inc., H&M, Columbia Sportswear Company, Lululemon athletica inc., PVH Corp., The North Face (VF Corporation (VFC)) ,Aamong others.

Major Types of Athleisure By Product Type Covered are:
Sneaker,
Joggers,
Leggings,
Hoodies,
Others

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Research objectives:-

- To study and analyze the global Athleisure Market consumption (value & volume) by key regions/countries, product type and application, history data.

- To understand the structure of the Athleisure Market by identifying its various sub-segments.

- Focuses on the key global Athleisure Market manufacturers, to define, describe and analyze the sales volume, value, market share, market competitive landscape, SWOT analysis, and development plans in the next few years.

- To analyze the Athleisure Market with respect to individual growth trends, future prospects, and their contribution to the total market.

- To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).

Regional Analysis:

North America is estimated to account for the highest CAGR in athleisure market over forecast period. The presence of major market players, higher awareness of products and greater purchasing capacity in the region which creates lucrative opportunity for growth of the market in this region. For instance, in Asia Pacific, increasing brand awareness mainly due to the celebrity brand endorsements of products and increasing population involvement into health and fitness related activities are some of the factors for market growth.

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Table of Contents

1.INTRODUCTION
1.Market Definition
2.Market Ecosystem
1.Market Classification
2.Geographic Scope
3.Years Considered for the Study
1.Historical Years – 2016 & 2017
2.Base Year – 2018
3.Forecasted Years – 2019 to 2030
3.Currency Used for the Study
4.Report Beneficiary List

2.RESEARCH METHODOLOGY
1.Research Framework
2.Data Collection Technique
3.Data Sources
1.Secondary Sources
2.Primary Sources
4.Market Estimation Methodology
1.Bottoms Up Approach
2.Top Down Approach
5.Data Validation and Triangulation
1.Market Forecasting Model
2.Limitations of the Study
3.Assumptions of the Study

3.ABSTRACT OF THE STUDY

4.MARKET DYNAMICS ASSESMENT
1.Overview
2.Drivers
3.Barriers/Challenges
4.Opportunities

In the end, Athleisure industry report specifics the major regions, market scenarios with the product price, volume, supply, revenue, production, market growth rate, demand, forecast and so on. This report also presents SWOT analysis, investment feasibility analysis, and investment return analysis.

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