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NanoMarkets Announces Upcoming Report on OLED Lighting Markets Due in March of 2012

03-09-2012 08:00 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: NanoMarkets, LC

NanoMarkets Announces Upcoming Report on OLED Lighting Markets

Glen Allen, Virginia - March 8, 2012 -- Industry analyst firm NanoMarkets today announced that it will release a new round of market forecasts for the emerging OLED lighting sector. The results will be available the week of March 20th. The firm has recently issued related reports on OLED manufacturing capacity, OLED lighting materials markets and encapsulation and plans to release a new analysis of the product and market strategies of companies operating in the business during the month of April. Additional details about the report are available at: http://nanomarkets.net/market_reports/report/nanomarkets_oled_lighting_market_forecast_q2_2012

About the Report:

In the past year OLED lighting markets and production infrastructure have evolved. For example, office lighting has become a key market target for OLED lighting, while other applications no longer command the interest they once did. At the same time, while some likely future mass producers of OLED lighting seem to be committing more resources, others seem to be failing in their efforts.

With all this in mind, this report provides NanoMarkets’ latest market forecasts for OLED lighting. Our company has been actively tracking the OLED lighting market for more than five years and this report represents a more detailed forecast than any we have ever produced before.

In this report, we consider the revenue potential for the OLED lighting applications that currently interest the OLED market the most. We think these have changed since last year and now comprise luxury consumer lighting, decorative lighting for large buildings and showrooms, office lighting, residential lighting and automotive lighting. Another change in this year’s report is that we have provided a much more detailed analysis of pricing trends in OLED lighting than ever before In particular, in addition to looking at pricing expectations of leading manufacturers, we have also examined the likely roadmaps for pricing by unit, luminance and square meter and how these three measures are likely to correspond.

We consider other prominent forecasts for this market including a worse-case scenario in which OLED lighting never succeeds in growing beyond the luxury lighting sector, along with some ultra-optimistic scenarios that have emerged from other more dubious sources.

The forecasts in this report are in value and volume (square meter) terms and are broken out by applications. We also consider how the OLED lighting market is likely to be shared among various major countries and regions as it evolves. Finally, we examine how our forecasts tie in with the emergence of OLED lighting manufacturing capacity, around the world.

About NanoMarkets:

NanoMarkets tracks and analyzes emerging market opportunities in energy, electronics and other markets created by developments in advanced materials. The firm is a recognized leader in industry analysis and forecasts of OLED lighting and has been covering the markets for such technologies sector for more than six years.

Visit http://www.nanomarkets.net for a full listing of NanoMarkets' reports and other services.

Media Contact:
Robert Nolan
NanoMarkets, LC
PO BOX 3840
Glen Allen, VA 23058
804-270-1718
rob@nanomarkets.net
http://www.nanomarkets.net

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