Joonko’s music in the car survey: how German drivers stay entertained on the road

Berlin, 31th of August – The new digital financial platform Joonko (https://joonko.de/) just celebrated its first anniversary and recently entered the consumer loans market with a beta version. Empowering consumers to make self-determined decisions, Joonko provides a wide range of insights and informative content, ranging from car related topics to personal finance.

Observing a strong increase in car tourism in Germany due to travel restrictions, Joonko wanted to know more about how car drivers entertain themselves during their rides in order to keep a cool head. As many studies have shown, music can be an immense stress reliever and therefore, may be the ultimate antidote for bad moods, anger and even for a lack of concentration while on the road.

To find out how German drivers feel about musical entertainment when driving, Joonko conducted a representative survey asking drivers for their favourite music medium and their preferred way to enjoy music in the car.

Radio still preferred over streaming
Although the idea of the “Connective Car” gives drivers access to a wide range of entertainment features while driving, the radio is still considered to be the no.1 medium by 69 percent of all surveyed car drivers. The rather outdated CD player is more popular on Germany's roads than new devices: 10% prefer to listen to their own CD compilation, rather than using either their own music from a streaming app or play music from their mobile’s local storage (9%).

Singing relieves from stress when driving
When asked about their daily musical car routine, one in four respondents under the age of 30 indicated they would “always” sing along while more experienced drivers tend to be more quiet and do only sing “occasionally” when sitting behind the wheel. Across all age groups, men tend to be more shy when their favourite song plays. Despite the positive psychological impact on the mood, Joonko found out that more than a fifth (22%) of all surveyed men never sing along while driving. In comparison, only 6% of all female respondents miss out completely on singing.

You can find out more interesting insights about Joonko’s “music in the car” survey here:
https://joonko.de/insights/music-in-the-car/

Joonko AG
Hardenbergstr. 32
10623 Berlin

Lena Knoblauch
Senior PR & Communications Manager
presse@joonko.io

About Joonko
Joonko is a financial aggregator enabling consumers to find the right financial and insurance products. Inspired by the willpower and strength of Junko Tabei, the first woman to climb Mount Everest, Joonko has set the goal of removing all obstacles their customers face when choosing financial products.
Joonko launched its first product car insurance comparison in October 2019 and is going to extend its product range in 2020.
Joonko was founded in 2019 by Dr Carolin Gabor (CEO), Dr Andreas Schroeter (CMO/COO) and Eric Lange (CPO/CTO). The digital financial aggregator was established by finleap, Europe's leading Fintech ecosystem. Other prominent investors include the Global Voyager Fund of Ping An, the world's largest insurance company by market capitalization, and Raisin, the leading provider of simple savings, investment and retirement products.

This release was published on openPR.