eToro helps identify top Trading Talent to Copy with GuruFinder™

Custom search parameters increases the possibility of finding the best expert trader to follow and copy

New York/London, February 7 , 2012 – eToro, the world’s largest investment network, is demonstrating today at Finovate Europe GuruFinder, an enhancement to OpenBook ™ that enables traders to more easily find the best expert trader to follow and copy, to increase trading skills and potential returns. Providing the ability to search eToro’s extensive database for top traders suited to the user’s investment requirements based on risk levels, trading performance, type and range of activity GuruFinder provides users with more extensive tools to find exactly who they are looking for quickly and easily. Fully integrated into OpenBook, GuruFinder enables traders to invest in the experts' performance by automatically copying all their trades into their own eToro trading account.

With the explosive growth of social trading networks, there are thousands of expert traders actively using OpenBook. Pinpointing the best trader to follow requires research and special consideration to ensure that the guru chosen is the best match based on their personal trading style. Now, more precise search criteria including percentage of total investments in a single trade, average duration of each trade, and number of profitable weeks, helps find the most suitable mentor for sharing market knowledge and for copying trades.

"More than half of the transactions currently executed on OpenBook are copied trades, and results show that these trades have consistently higher returns," said eToro CEO, Johnathan Assia. "We are proud to lead the social trading revolution, which has already had a positive impact by increasing the reliability and potential profitability of online trading."

eToro's GuruFinder will be showcased at FinovateEurope,at Old Billingsgate Market Hall in the heart of London on February 7, 2012, where handpicked fintech companies will present the cutting edge of banking and financial technology, and compete for the coveted Best of Show Award.

Learn more about eToro and tap into the world’s largest investment network at: http://www.etoro.com and http://openbook.etoro.com

About eToro
eToro is the world’s largest investment network, with over 1.75 million users in over 140 countries and thousands of new accounts opened each day. eToro leads the social trading revolution through its community powered network, which enables every investor to see, follow and automatically copy the actions of other investors in real time. eToro’s mission is to open the financial markets to every individual and make them accessible through a simple, transparent and more profitable way to trade and invest online. By harnessing the wisdom of the crowds every member of eToro’s social trading network benefits from accelerated information exchange, knowledge sharing and the ability to quickly identify the best investment opportunities. eToro’s open Guru Program allows expert and talented traders to earn wide reaching recognition and monetize their trading expertise by earning rich monthly rewards. eToro’s wide range of award-winning web-based and mobile social trading platforms appeal to every level of trading expertise, and provide an amazing investment experience that caters to the needs of the consumer investor. For more information, visit us at www.etoro.com.

Alon Levitan
pr@eToro.com
www.eToro.com

eToro
32 Habarzel st.
Tel Aviv, 69710, Israel

This release was published on openPR.