Press release
"Mauving On" women fashion collection official launch
Mauving On elegant women fashion collection
- Spring & Summer shades ranging from dark teal to vibrant purple.
- Vivid lines and flower patterns to bloom under the sun.
- Renewal spirit with flexible designs that offer two or more styles to rock all day long and in all occasions.
Once again, they took a concept and ran with it. As global pandemic bummed the world, fresh air was sorely needed. So to escape and cheer everyone up, they designed a flowery collection centered around spring's vivid renewal.
Still hand-made and custom-sized to fit, this collection range from:
- Fold-able skirt & brassiere set, transforming from long elegant style to naughty pixie in a blink
- Reversible skirt and tank top, switching from teal grey to purple along with your mood
- Curtained embroidery hidden in the belt of a high-waist skirt, to layer your look
- and much more...
Following little bees' feedback from the pre-order campaign (https://effycreations.com/blog/mauving-on-new-collection-from-effy-by-design-first-peeks-pre-order/), the "Blossoming Jacaranda set" received raving welcome, with the "Florescent Violet" right behind.
Now let's spread pollen all around us, in streets, parks, nature, and social media!
Last but not least, the collection is not over! Lookup for new releases next week, with a series of bag, accessories and yes, more skirts. Still part of the Mauving On collection (https://effycreations.com/product-category/fashion-collection/mauving-on/), so stay tune for more flowers and purple shade.
Effy Creations
1 Xujiahui Road / Shanghai
effy@effycreations.com
"Effy By Design" is the fashion brand of Effy Creations, a structure located in Shanghai that group fashion designers.
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