FRA backs fashion's new environmental campaign
The campaign is intended to help boost the number of trees in the Atlantic forest region of Brazil, which is an area of highly endangered tropical forest. “Eyewear label, Marc by Marc Jacobs, is making a clear and positive statement about the influence that fashion can have on environmental issues, given some intelligent direction and an understanding of the cause,” claimed FRA’s analysis partner, Peter Collins.
At the centre of the label’s involvement in the campaign is the MMJ 261/s bio-based sunglasses, which are made using material from castor-oil seeds. The campaign surrounding the sunglasses points people towards the 'Plant a Seed - Grow Your Tree and Save The Forest' programme’s website. The Facebook page for the campaign will also let people spread the word by inviting their friends and providing more information about the campaign.
FRA pointed out that only 12 per cent of the original Atlantic Forest still stands and that only seven per cent is protected at the moment.
The 'Plant a Billion Trees' campaign highlights the fact that reforestation can help to revive Brazil’s struggling forests. Projects in which people can invest, and that focus on planting sustainable forests - which can keep the forestry community going without resorting to cutting down ancient native forests - must be a good thing. FRA supports Greenwood Management as a strong option for alternative investments from people who are environmentally conscious.
The Nature Conservancy launched the project to plant a billion trees around South America in 2008. It now has a million members and is focusing its efforts on Brazil, as so much of the native forest in the country has been cleared to make way for its rapid expansion.
About Forestry Research Associates
Forestry Research Associates is a research and advisory consultancy that focuses on forestry management, sustainability issues and forestry investment around the globe.
Forestry Research Associates
620 Vineyard Lane
Bainbridge Island, WA 98110
Tel: (206) 316 8394
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release FRA backs fashion's new environmental campaign here
News-ID: 205282 • Views: 1814
More Releases from Forestry Research Associates
FRA agrees that Brazil Regulations could boost Agricultural investment
Business Monitor International (BMI) has predicted that investment in forestry and agriculture in the Amazon region will be boosted as a result of the new forestry regulations giving people more control over land rights. Bainbridge Island, WA, July 05, 2012 - Business Monitor International (BMI) has predicted that investment in forestry and agriculture in the Amazon region will be boosted as a result of the new forestry regulations giving people more
FRA welcomes New of Church of England's Timberland investments
FRA a US-based forestry investment research and analysis consultancy, has welcomed news that the Church of England has increased its exposure to timberland investments over the past 18 months. Bainbridge Island, WA, June 01, 2012 - Forestry Research Associates (FRA) a US-based forestry investment research and analysis consultancy, has welcomed news that the Church of England has increased its exposure to timberland investments over the past 18 months. The Church of England
Rousseff Government Vetoes Parts of Forestry Bill
Seattle, United States, May 30, 2012 -- In response to growing pressure from environmentalists all over the globe, Brazilian President Dilma Rousseff has vetoed parts of the controversial forestry bill, in a move that has been welcomed by Forestry Research Associates (FRA). The President had pledged to veto the bill if she won the election while on her campaign trail and pressure to fulfil her promise had been rising over the
China, Korea, Japan Forestry Agreement is Great news for Environment says FRA
FRA has stated that the signing of a sustainable forestry agreement between China, the Republic of Korea and Japan is an "extremely positive move” in the fight against desertification and deforestation. Bainbridge Island, WA, May 18, 2012 - Forestry Research Associates (FRA) has stated that the signing of a sustainable forestry agreement between China, the Republic of Korea and Japan is an "extremely positive move” in the fight against desertification and
More Releases for Forest
Forest Land Management Market 2019-2025: Global Key Players- The Forestland Grou …
Forest Land Management Market 2019 Industry Research Report Forest Land Management is the process of management, conservation, development, restoration and maintenance of forest land. It consists of activities about protection and management of forest land such as firewood and timber sales maintenance of proper records, forest management plans and wildlife management and recreation services. Forest condition assessments permits forest authorities to understand the current conditions, identify potential difficulties and build
Global Arabinogalactan Market 2018 - LONZA, Ametis JSC, Jilin Forest Industry
Accord Market, recently published a detailed market research study focused on the "Arabinogalactan Market" across the global, regional and country level. The report provides 360° analysis of "Arabinogalactan Market" from view of manufacturers, regions, product types and end industries. The research report analyses and provides the historical data along with current performance of the global Arabinogalactan industry, and estimates the future trend of Arabinogalactan market on the basis of this
Global Forest Land Management Market 2017-2022 Key Players: American Forest Mana …
Forest Land Management Market: WiseGuyReports.com adds “Forest Land Management Market 2017 Global Analysis, Growth, Trends and Opportunities Research Report Forecasting to 2022”reports to its database. Executive Summary Forest Land Management comprises of activities regarding maintenance and management of forest land such as forest management plans, firewood and timber sales maintenance of appropriate records, wildlife management, reforestation and recreation services. Global timber trade is undergoing several changes because of implementation of various laws, in U.S.,
New Forest Managers for Tilhill Forestry in Southern England
(Tilhill Forestry, Groombridge, June, 2017) – Two new Forest Managers have been appointed to strengthen the company’s operations across Kent, Sussex, Surrey and Hampshire. Working from Tilhill Forestry’s offices in Groombridge, Kent, Hugh Davies MICFor will cover Kent and Sussex. He has an MSc in Environmental Forestry from Bangor University and his wide range of experience includes being a Forest Manager and consultant for two private companies in the Midlands, a
Skywalker to build special forest ropes course for youngsters
AvaTarZ Nature Park plans new outdoor activity feature aimed at children aged 5 to 9. AMSTERDAM, THE NETHERLANDS – A spokesman of AvaTarZ Nature Park today announced the go-ahead for an additional climbing feature specifically aimed at young children as part of the ECO high-wire forest park completed on site last year. The respective contract was awarded to Skywalker Adventure Builders, the Netherland-based specialist for ropes course construction and outdoor climbing
Forest Park Medical Center at Southlake
Forest Park Medical Center is pleased to announce the start of construction of their physician-owned hospital in Southlake on the south side of S.H. 114 just east of N. White Chapel Boulevard. The project will include an acute care hospital of approximately 140,000 square feet, a medical office building of approximately 80,000 square feet, and a parking garage. This represents the first phase of development of what will ultimately be