Huenersdorff website now in four languages

Huenersdorff website now in four languages

Ludwigsburg, 27 November 2011 – As of immediate effect, the website www.huenersdorff.de belonging to Ludwigsburg-based company huenersdorff GmbH comes in a quadrilingual format. The site has been supplemented with English, Dutch and French content, thus enabling the medium-sized family business to react to the growing demand of penetrating new markets. huenersdorff is counted among the world leaders of producing plastics products such as jerrycans, laboratory and outdoors accessories.

“In the 21st century we cannot afford to entirely rely on the German-language market when it comes to marketing and distritbuting our products”, according to huenersdorff CEO Dr Robin Mattheis. “Nowadays, many of our customers are found in countries abroad, such as in Britain, France, in Western Europe and even in the US and Oceania.“ Hosting its website in four languages was an obvious reaction to this trend, says Mattheis. “Having broken down the language barriers we can now offer a a much better information service to the wholesale sector and our retail clients. Same of course applies to our distribution partners’ web shops who are now quadrilingual, too.”

Not only standard information such as the corporate philosophy and the company’s profile can now be read in English, French, Dutch and German, but also service components pertaining to the distribution, career opportunites, contact details and arrival instructions. Moreover, each of the more than 1,000 items produced by huenersdorff is listed and described in four languages.

„We are not satisfied with being counted amongst the leading companies in the field of plastics production“, says Andreas Schiemann, huenersdorff’s managing partner. „If you want to survive in today’s market and successfully compete against international rivals, you are left with no option but to offer your clients a web presence free from language barriers. Our quadrilingual website has brought us a step closer to our ultimate goal of defending our position among the market leaders within our industry.“

As part of its latest move huenersdorff has also managed to re-design its search engine, which dealers and retail clients use to pin-pointedly search for any huenersdorff product, in much more customer-friendly fashion. When the user clicks on the button “buy online now”, he can order directly from any online shops acting as huenersdorff’s distribution partner.

huenersdorff GmbH was founded in 1829. Today, the family-run business is considered one of the world’s leading middle-sized makers in the field of plastics production and Europe’s leading producer of fuel jerry cans. For more information visit our website www.huenersdorff.de.

huenersdorff GmbH
plastics processor
Eisenbahnstr. 6
71636 Ludwigsburg
Tel 07141 147-0
Fax 07141 147-290
info@huenersdorff.de
www.huenersdorff.de

This release was published on openPR.