Press release
Data Monetization Market Projected to Hit $4.75 Billion by 2027 at a CAGR of 16.5% | Adastra, Accenture, Dawex, Cisco, Emu Analytics, Elevondata, Google, etc.
The Global Data Monetization Market is forecast to reach USD 4.75 Billion by 2027, according to a new report by Reports and Data. Monetizing data is an opportunity to enhance, activate, and create new value from a customer-based data assets in a safer way. Monetization of data serves as a way of leveraging data as a competitive asset. They can create a new revenue stream to expand investments in data acquisition, processing, and forecasting while reducing other expenses across the organization, increasing profitability.In market segmentation by manufacturers, the report covers the following companies:- Adastra, Accenture, Dawex, Cisco, Emu Analytics, Elevondata, Google, Gemalto, iConnectiva, IBM, Mahindra Comviva, Infosys, Narrative, Monetize Solutions, NETSCOUT, NESS, Optiva, Openwave Mobility, Reltio, Paxata, SAS, SAP, and Virtusa, among others.
Data monetization aims to improve the internal processes such as marketing and customer experience or the maintenance of equipment. It also involves using data to extend an organization's product offering with data-driven services or business models to create new revenue streams.
This report covers the recent COVID-19 incidence and its impact on Data Monetization Market. The pandemic has widely affected the economic scenario. This study assesses the current landscape of the ever-evolving business sector and the present and future effects of COVID-19 on the market.
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The growing adoption of cloud-based enterprise applications has helped in reducing IT costs. Moreover, the ever-increasing popularity of IoT, AI, and big data analytics in the APAC region will also influence market growth. The growing adoption of smartphones, coupled with the penetration of the internet, will boost the market for e-commerce websites and applications.
For the purpose of this report, Reports and Data have segmented into the global Data Monetization market on the basis of data type, component, organization size, deployment mode, end use, industry vertical, and region:
Data Type Outlook (Revenue, USD Billion; 2020-2027)
Customer data
Product data
Financial data
Supplier data
Component Outlook (Revenue, USD Billion; 2020-2027)
Solution
Services
Deployment Mode Outlook (Revenue, USD Billion; 2020-2027)
Cloud
On-Premises
Organization Size Outlook (Revenue, USD Billion; 2020-2027)
Small and Medium Sized Enterprise
Large Enterprises
End Use Outlook (Revenue, USD Billion; 2020-2027)
Process Optimization
Product Optimization
Risk Prevention and Fraud Detection
Marketing and Sales Solution
Others
Industry Vertical Outlook (Revenue, USD Billion; 2020-2027)
Healthcare and Life Sciences
Retail and E-commerce
IT and Telecommunication
Manufacturing
Banking, Financial Services, and Insurance (BFSI)
Others
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Regional Outlook (Revenue, USD Billion; 2020-2027)
North America
Europe
Asia Pacific
MEA
Latin America
Further key findings from the report suggest:-
Among the data types the customer data accounted for the largest market share of ~35% in the year 2018. Customer data is so essential in any business. Companies are investing in millions of getting more information on their customers. Customer purchase patterns and trends play a crucial role in stocking such products in the warehouse. Monetization help companies in maintaining the communication data with the customers to follow up issues. This improves the customer relationship with the organization.
Financial data is forecasted to witness the highest growth rate of 17.6% during the forecast period. The financial data produce specific outputs, including accounting reports, operating & capital budgets, forecasts of the cash flows, working capital reports, and analysis based on the considerations of various scenarios. The financial data can be analyzed in multiple ways, including ratio analysis, trend evaluation, and financial modelling.
Among the components, the solutions accounted for a larger market share of ~54% in the year 2018. The solutions are used by end-use industries for applications such as operations, human resources, financial, IT, marketing, and sales, among others.
The services segment is forecasted to witness a higher growth rate of 17.2% during the forecast period. The segment is further classified into managed and professional services.
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North America held the largest market share of ~30% in the year 2018. The growing investments in digitalization and e-commerce are governing the market in the region. The region has adopted new and advanced technologies at a very early stage. High penetration of cloud technology, the internet of things, machine learning, artificial intelligence, and big data, among others, are propelling the market in North America. All these technologies and innovations generate an enormous amount of data every day. Moreover, the region is a hub for significant market vendors who are increasingly launching new products in the market.
Some of the Major Highlights of TOC covers:
Chapter 1: Methodology & Scope
Definition and forecast parameters
Methodology and forecast parameters
Data Sources
Chapter 2: Executive Summary
Business trends
Regional trends
Product trends
End-use trends
Chapter 3: Data Monetization Industry Insights
Industry segmentation
Industry landscape
Vendor matrix
Technological and innovation landscape
Chapter 4: Data Monetization Market, By Region
Chapter 5: Company Profile
Business Overview
Financial Data
Product Landscape
Strategic Outlook
SWOT Analysis
View Complete Report Description and TOC @ https://www.reportsanddata.com/report-detail/data-monetization-market
In conclusion, the Data Monetization Market report is a reliable source for accessing the Market data that will exponentially accelerate your business. The report provides the principal locale, economic scenarios with the item value, benefit, supply, limit, generation, request, Market development rate, and figure and so on. Besides, the report presents a new task SWOT analysis, speculation attainability investigation, and venture return investigation.
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