Investacorp Elects Erado's Social Media Strategy For Their Advisors
With the implementation of Erado's social media services, Investacorp will allow its advisors access to interactive social network sites such as LinkedIn, Facebook and Twitter and to communicate with clients and engage in business development programs. Erado is pleased to provide the compliance tools that allow Investacorp to track and archive its advisors' social media activity.
“We're looking forward to working with Investacorp as our newest exclusive social media compliance customer. We are just now starting to see the financial services industry begin to use social networking sites. Once you decide to move into social media, you need to get compliance involved, and compliance concerns are real,” said Craig Brauff, CEO of Erado. “FINRA's regulatory notice 11-39 requires diligent capture, record keeping and supervision of social media content. It lays out specific guidelines for practices, and outlines the need to capture social media content from mobile and other devices. At the end of the day, Erado's purpose is to help our customers define, deploy, and defend their social media policies.”
Patrick Farrell, President and CEO of Investacorp, stated, “Investacorp is thrilled to be partnering with Erado to deliver industry leading social media services to our national network of independent financial advisors. Erado’s technology will make it substantially easier for advisors to fully utilize the power of social media to connect with both existing and potential clients, while staying in compliance with FINRA requirements.”
Erado, one of the nation's fastest growing business-tech companies, provides a suite of patent pending hosted solutions for capture, review, and archiving of electronic communications, including email, instant messaging, and social media such as Facebook, LinkedIn, and Twitter. Founded in 1994, Erado helps organizations manage and enforce cost-effective compliance and records retention policies. For more information, see us at www.erado.com.
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