New study focusing on Influencer marketing platform market accounted at US$ 137.1 Mn in 2018 and is expected to grow at a CAGR of 12.3% during the forecast period 2019 - 2027, to account to US$ 373.5 Mn in 2027

Influencer marketing is one of the most promising segments of the digital marketing mix. Influencer marketing has opened up the new world for brands and businesses to connect with discerning and elusive audiences. With the increasing adoption of smartphones, companies are strategically approaching their customers to build a strong customer relationship.

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The detailed research study provides qualitative and quantitative analysis of Influencer Marketing Platform market. The market has been analyzed from demand as well as supply side. The demand side analysis covers market revenue across regions and further across all the major countries. The supply side analysis covers the major market players and their regional and global presence and strategies. The geographical analysis done emphasizes on each of the major countries across North America, Europe, Asia Pacific, Middle East & Africa and Latin America.

Asia-Pacific is expected to with high year-on-year growth during the forecast period. Factors such as rapid urbanization, the high number of young population, increasing disposable income, advancements in technology, increasing purchasing power of consumer goods, and others are creating a huge opportunity for influencer marketing. Vendors of influencer marketing platform are strategically expanding their footprint in developing countries of Asia-Pacific to tap the opportunity. For instance, In May 2019, one of the leading influencer marketing platforms of China, TopSocial announced to expand its footprints in the Indian market. With the expansion, TopSocial will enable brands to create creative, localized, and customized content for the Indian market.

Some of the prominent players operating in the global Influencer Marketing Platform Market include:

1. HYPR (Mogimo Inc.)
2. InfluencerDB (InfluencerDB Tech GmbH & Co.
KG)
3. IZEA Worldwide Inc
4. JuliusWorks Inc.
5. Launchmetrics (Fashion Gps, Inc.)
6. Lefty (Modern Agency SAS)
7. Mavrck (Apifia Inc.)
8. NeoReach
9. Traackr, Inc.
10. Upfluence

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Reasons for buying this report:

It offers an analysis of changing competitive scenario.
For making informed decisions in the businesses, it offers analytical data with strategic planning methodologies.
It offers a seven-year assessment of Influencer Marketing Platform Market.
It helps in understanding the major key product segments.
Researchers throw light on the dynamics of the market such as drivers, restraints, trends, and opportunities.
It offers a regional analysis of Influencer Marketing Platform Market along with business profiles of several stakeholders.
It offers massive data about trending factors that will influence the progress of the Influencer Marketing Platform Market.

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