Simple Wishes Showcases Its Hands-Free Pumping Bra At The ABC Kids Expo

Maker Of Innovative Nursing Essential Brings Something New To The Nation’s Premier Children’s Trade Show

Louisville, KY (September 14, 2011) – Simple Wishes is prepared to wow the crowds at this year’s ABC Kids Expo with their revolutionary nursing product. The maker of a modern, practical and appealing necessity for new moms, Simple Wishes will be showing their popular hands-free pumping bras that offer something unique, different and special for both the retailer and consumer.

Designed to fit the needs of today’s modern mom, the Simple Wishes Pumping Bra grants every new mom’s greatest wish – more time. Perfect for today’s busy female consumer, the Simple Wishes Pumping Bra can be used with any electric breastpump for 100% hands-free pumping and allows for multitasking while pumping. A front zipper and back velcro panel allows for growth in the bust and ribcage, while detachable straps provide versatility in the form of halter, tank and racerback styles. Being that moms always have their hands full, they’ve now found that extra 10 minutes they need to get ready, tidy up or email thanks to Simple Wishes.

“As moms ourselves, we’re proud to offer a much-needed product to new moms across the country who can really appreciate the value of extra time,” said Simple Wishes co- founder Joy Kosak. “The feedback we’ve received on how life-changing Simple Wishes is has been incredible. We know retailers who carry our one-of-a-kind pumping bras will not only have confidence that they’re offering a quality product, but also one that will truly make a difference in their customers lives.”

Each of the Simple Wishes founders, all of whom are sisters and moms, will be present at the show to answer retailer questions and inquires. They will be representing both the Simple Wishes name as well as their larger breastfeeding collective, Brilliant Breastfeeding. The ABC Kids Expo will take place from September 23rd-26th at the Kentucky Exposition Center in Louisville, Kentucky. Simple Wishes will be exhibiting at booth #1833 and will be showcasing their new black color option. For more information on the ABC Kids Expo, please visit www.theabcshow.com. For more information on Simple Wishes, please visit www.simplewishes.com.

About Simple Wishes
Simple Wishes was founded in 2010 by sisters Debra, Joy, Keren, and Lydia. With years of combined experience at Gap, Banana Republic and Old Navy, and six children between them, the four sisters were seamlessly suited to create and produce a professional-mother-friendly product. Simple Wishes’ initial product, the hands-free pumping bustier, has been receiving rave reviews from women across the country who praise both the company’s uniquely creative approach to the product and their essential understanding of what modern, working mothers need. For more information on Simple Wishes please visit www.simplewishes.com.

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This release was published on openPR.