Press release
Simple Wishes To Showcase New All-In-One Bra For Breastfeeding Moms At 2014 ABC Kids Expo
Creator Of The Signature Hands-Free Pumping Bra Introduces Nursing And Pumping Bra That Simplifies Moms’ LifeLAS VEGAS (September 3, 2014) – Simple Wishes, creator of the Signature hands-free pumping bra, will showcase its innovative nursing and pumping bra at this year’s ABC Kids Expo in Las Vegas on September 7th – 10th. The Simple Wishes B3 All-In-One is designed to provide moms a more convenient nursing experience and help them achieve their individual breastfeeding goals.
The silky-soft B3 All-in-One Bra provides ultimate comfort and allows moms to breastfeed and breast pump beautifully with key features including:
• Hands-free pumping, nursing or both simultaneously
• Traditional single-hand clips on the cups that give baby full access to the breast with maximum skin-to-skin contact
• “Perfect 10” – Bra has 10 strategic points of support for hands-free pumping
• Crisscross outer layer creates shaping that complements any woman’s figure
• Bonus feature: an integrated rib cage expander can be used during maternity in the third trimester
The B3 All-in-One Bra is compatible with all popular breast pumps, and is available in black, nude, light pink and gray.
“As a mother, I understand that breastfeeding can be a bit overwhelming,” said Simple Wishes co-founder Joy Kosak. “Our newest bra is designed to make breastfeeding easier, and we look forward to sharing it with moms and retailers at the ABC Kids Expo.”
The 2014 ABC Kids Expo will take place from September 7th – 10th at the Las Vegas Convention Center located at 3150 Paradise Rd. Simple Wishes will be exhibiting at booth #4909. For more information on the ABC Kids Expo, please visit www.theabcshow.com. For more information on Simple Wishes, please visit www.simplewishes.com.
About Simple Wishes®
Simple Wishes was founded in 2010 by sisters Debra, Joy, Keren, and Lydia. With years of combined experience at Gap, Banana Republic and Old Navy, and six children between them, the four sisters were seamlessly suited to create and produce a professional-mother-friendly product. Simple Wishes’ initial product, the Signature hands-free pumping bra, has received rave reviews from women across the country who praise both the company’s uniquely creative approach to the product and their essential understanding of what modern, working mothers need. Continuing to answer nursing moms’ needs with the B3 All-in-One, Simple Wishes affords moms the chance to nurse, pump or do both simultaneously, ultimately aiming to help moms achieve their individual breastfeeding goals. For more information on Simple Wishes please visit www.simplewishes.com.
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