Press release
Amusements Global Market Expected to grow at a CAGR of 6.3% to nearly $652.6 billion by 2022 - China Sports Lottery, China Welfare Lottery, The Walt Disney Company, Sporties Group
The global amusements market reached a value of nearly $511.3 billion in 2018, having grown at a compound annual growth rate (CAGR) of 4.5% since 2014 and is expected to grow at a CAGR of 6.3% to nearly $652.6 billion by 2022.Growth in the historic period resulted from the growth in the experience economy, favorable visa policies and initiatives, growth in emerging markets, rapid urbanization, the rise in mobile gambling, and increased number of female gamblers. Factors that negatively affected growth in the historic period were high tax rates on casinos, and unpredictable weather conditions.
Going forward, legalization of gambling, global economic growth, increasing use of social media, and changing consumer gambling habits will drive growth. Factors that could hinder the growth of the amusements market in the future include stringent government regulations on gambling, and demographic changes.
The amusements market is segmented into amusement parks and arcades and gambling. The gambling market was the largest segment of the amusements market in 2018 at 87.9% or $449.3 billion. The amusement parks and arcades market is expected to be the fastest-growing segment going forward at a CAGR of 8.9%.
The amusement parks and arcades market is segmented by type into theme parks, water parks and amusement arcades. Theme parks was the largest segment of the amusement parks and arcades market in 2018 at 81.5%. The theme parks market is also expected to be the fastest-growing segment going forward at a CAGR of 9.1%.
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The theme parks market is further segmented based on the age group of visitors into five categories - below 25 years, 25 to 39 years, 40 to 59 years, 60 to 75 years, and 75 years and above. Visitors below 25 years were the largest segment of the theme parks market by age group in 2018 at 39.2%. The theme parks market is also segmented based on the visitors' gender into female visitors and male visitors. Female visitors were the largest segment of the theme parks market by visitors' gender in 2018 at 50.1%.
The water parks market is further segmented based on the age group of visitors into five categories - below 25 years, 25 to 39 years, 40 to 59 years, 60 to 75 years, and 75 years and above. Visitors below 25 years were the largest segment of the water parks market by age group in 2018 at 42.3%. The water parks market is also segmented based on the visitors' gender into female visitors and male visitors. Male visitors were the largest segment of the water parks market by visitors' gender in 2018 at 52.0%.
The amusement arcades market is further segmented based on the age group of visitors into five categories - below 25 years, 25 to 39 years, 40 to 59 years, 60 to 75 years, and 75 years and above. Visitors below 25 years accounted for the largest segment of the amusement arcades market by age group in 2018 at 40.0%. The amusement arcades market is also segmented based on the visitors' gender into female visitors and male visitors. Male visitors were the largest segment of the amusement arcades market by visitors' gender in 2018 at 57.1%.
The amusement parks and arcades market is segmented by revenue source into tickets, food & beverages, hotels & resorts, and merchandise and others. Tickets were the largest segment of the amusement parks and arcades market by revenue source in 2018 at 62.4%.
The gambling market is segmented by type into casino, lotteries, sports betting, and others. The lotteries segment was the largest segment of the gambling market in 2018 at 46.1% or $207.3 billion. The sports betting segment is expected to be the fastest-growing segment going forward at a CAGR of 6.9%.
The casino market is further segmented by sales channel into offline, online, and virtual reality (VR). Offline gambling was the largest segment of the casino market by sales channel in 2018 at 94.3%. The VR gambling segment is expected to be the fastest-growing segment going forward at a CAGR of 21.7%.
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The sports betting market is further segmented by sales channel into offline, online, and VR. Offline gambling was the largest segment of the sports betting market by sales channel in 2018 at 65.7%. The VR gambling segment is expected to be the fastest-growing segment going forward at a CAGR of 14.3%.
The lotteries market is further segmented by sales channel into offline, online, and VR. Offline gambling was the largest segment of the lotteries market by sales channel in 2018 at 96.2%. The VR gambling segment is expected to be the fastest-growing segment going forward at a CAGR of 14.9%.
The other gambling market is further segmented by sales channel into offline, online, and VR. Offline gambling was the largest segment of the other gambling market by sales channel in 2018 at 94.4%. The VR gambling segment is expected to be the fastest-growing segment going forward at a CAGR of 15.6%.
Asia-Pacific was the largest market for amusements, accounting for 32.9% of the global market in 2018. It was followed by North America, Western Europe and then the other regions. Going forward, the fastest growing regions in the amusements market will be Asia-Pacific and Africa, where growth will be at CAGRs of 8.1% and 7.1% respectively. These will be followed by the Middle East and Eastern Europe where the markets are expected to grow at CAGRs of 6.9% and 6.2% respectively.
The amusements market is relatively fragmented with a large number of small entities with minor shares. The top ten players accounted for nearly 29.2% of the total market in 2018. The remaining part of the market is fragmented with a large number of small players. Bigger players in the market include China Sports Lottery, China Welfare Lottery, The Walt Disney Company, Sporties Group, Las Vegas Sands Corporation, and Sociedad Estatal Loter?as y Apuestas del Estado S.A.
The global recreation market, of which the amusements market is a segment, reached a value of nearly $1,435.6 billion in 2018, having grown at a CAGR of 4.5% since 2014, and is expected to grow at a CAGR of 6% to nearly $1,809.8 billion by 2022. The amusements market was the largest segment of the recreation market in 2018 accounting for 35.6% of the total. The amusements market is expected to be the fastest growing segment in the recreation market, growing at a CAGR of 6.3% during 2018-2022.
The top opportunities in the global amusements market will arise in the gambling segment, which will gain $116.1 billion of global annual sales by 2022. The top opportunities in the global gambling market and the global amusement parks and arcades market will arise in the offline lotteries segment and the theme parks segment, which will gain $48.1 billion and $21.1 billion of global annual sales by 2022 respectively. The amusements market size will gain the most in the USA at $25.0 billion. Market-trend-based strategies for the amusements market include using IoT technology to improve efficiencies, using augmented reality (AR) and virtual reality (VR) for enhanced guest experience, introducing cost effective retractable roofs in water parks, offering platforms to the patrons for booking rides or tickets with the help of mobile technologies, adopting advanced security measures for online gambling, investing in branded slot games and gambling apps for smart watches, and using large-format slot machines and big data analytics. Player-adopted strategies in the amusements industry include launching new attractions and entertainments, investing in opening new theme parks, and acquisitions, introducing new lottery products, providing easy mode of payments, and expanding into emerging countries.
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