What's driving the Non-Alcoholic Beer Market Growth? Beam Suntory, Brasil Kirin, Carlsberg Group, The HEINEKEN Company, Erdinger Weißbräu

Owing to a worldwide escalation in the preference for low liquor content beverages, the non-alcoholic beer market size has proliferated at an outstanding pace over the past decade. This has been complemented with the fact that the disposable incomes among the global middle-class population have shot up which has further provided a commendable boost to the overall non-alcoholic beer industry. The rising consolidation and maturation of this business space can be deciphered from the fact that the global non-alcoholic beer industry garnered revenue in excess of USD 13 billion in the year 2016, according to a study undertaken by Global Market Insights, Inc

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Company Profiles
1. Beam Suntory
2. Brasil Kirin
3. Bayerische Staatsbrauerei Weihenstephan
4. Arpanoosh Industrial Co.
5. Carlsberg Group
6. The HEINEKEN Company
7. BERNARD Family Brewery
8. Big Drop Brewing Co
9. Krombacher Brauerei Bernhard Schadeberg GmbH & Co. KG
10. Erdinger Weißbräu
11. MOSCOW BREWING COMPANY LLC
12. Arpanoosh Industrial Co.
13. Behnoushiran
14. Coors Brewing Company
15. Anheuser Busch InBev SA

Changing consumption patterns, lifestyle and health awareness are major factors propelling non-alcoholic beer demand. Manufacturers have been keeping a watch on consumer trends on most likely beverages, leading to new product launches to match this popular trend. Growing acceptance of non-alcoholic or low alcohol beer globally among the majority of health-conscious consumer is anticipated to witness market penetration during a forecast time frame.

Elaborating further, one of the pivotal factors to have encouraged leading non-alcoholic beer industry participants to unveil refined products is that the overall alcohol consumption world over has witnessed a drastic reduction in the recent years. Citing an instance to affirm this, the Dublin headquartered Guinness Brewery has recently launched a full-flavored non-alcoholic lager, Open Gate Pure Brew. Reportedly, the latest launch goes on to demonstrate the firm’s renewed interest in zero-alcohol and low ABV beverages which have been the most lucrative products for the overall non-alcoholic beer market players in the recent times.
Over the past few years, the eminent non-alcoholic beer industry players have focused on launching new alcohol-free drinks, given that the number of health-conscious costumers is on the rise. Enumerated below are a few instances of product revelations that have are being termed as rather pathbreaking by the market analysts:

With the major objective of offering right taste of alcohol-free beer to its European consumers, the principal non-alcoholic beer industry stakeholder Heineken has apparently unveiled an upgraded edition of its flagship drink, Heineken 0.0. Apparently, the firm’s Master Brewers produced the new zero-alcohol beer using only natural ingredients and a unique recipe for a distinct balanced taste. Reportedly, the latest beer, which has only 69 calories per 33cl bottle, has proved to be quite popular across Netherlands, Spain, Austria, and Poland.
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Brewed in a similar way as a normal beer, the ‘Without’ range of England based St Peter’s is the third range of zero-alcohol drinks launched by the upcoming non-alcoholic beer market player. Predominantly targeted toward lager and ale drinkers, the company now aims to serve organic and vegan beers to its health-conscious consumers. Following the success of its first two zero-alcohol drinks, the latest offering intends to offer rich alternatives over the alcoholic beers.

Asia Pacific alcohol free beer market accounted for over 18% of the industry share in 2016. Rapid urbanization and the emergence of the middle-class population are the major factors fueling regional industry growth. China, India, Japan, and Australia are the prominent market owing to the rising consumer income trend is supporting non-alcoholic beverages market growth.
Europe market is anticipated to witness growth over 6.5% up to 2024.
Growing popularity among athletes and sportsperson owing to its health benefits will foster market demand during forecast time. In European countries maximum allowed alcohol content in non-alcoholic beer is less than 0.5% v/v. This region is expected to witness high industry growth owing to the strong presence of breweries and manufacturers.
Global low alcohol beer market share is partly consolidated and competitive in nature owing to the large presence manufacturers and breweries. Carlsberg, Heineken N.V, Arpanoosh, Behnoush Iran, Coors Brewing Company, Drop Brewing Co, Bernard Brewery, Suntory, Erdinger Weibbrau, and Kirin are key industry players. Other companies include Moscow Brewing Company, Krombacher Brauerei, and Anheuser-Busch InBev SA. Increasing competition and emergence of new entrants are expected to encourage new product development.

Browse key industry insights spread across 300 pages with 455 market data tables & 9 figures & charts from the report, “Non-alcoholic Beer Market “, Industry Analysis Report, Regional Outlook, Growth Potential, Price Trend, Competitive Market Share & Forecast, 2017 – 2024” in detail along with the table of contents:
https://www.gminsights.com/industry-analysis/non-alcoholic-beer-market

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