openPR Logo
Press release

Glee are effecting their Branding states London Green Marketing

03-03-2011 12:13 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: London Green Marketing

As we all are aware, Glee has created a reputation for themselves with their innovative US TV Series based in a happy-go-lucky High School. London Green Marketing are self-confessed Glee fans, but it's not easy to predict whether a TV show will be a hit. For every Lost there's a The Nine, for every The Wire, a K-Ville and for every ER, a Three Rivers. So it's no surprise that when Fox first announced that their biggest new show of this year was Glee, a musical drama-comedy about a high school singing club created by Ryan Murphy, the twisted genius behind plastic surgery schlockfest Nip/Tuck and the brilliant but insane school drama Popular, most television insiders thought it would fail.

Would a large audience really be prepared to get behind the story of embattled yet optimistic Spanish teacher Will Schuester and his attempts to turn a ragged band of geeks, outcasts and conflicted jocks into a singing club like no other? The answer, perhaps surprisingly to those network execs, was yes. Glee debuted in the US to viewing figures of 10 million, in part because it premiered after the finale of American Idol, and has maintained a steady viewing average of 8.6 million, this year creeping quickly back towards 10 million.

That is an astonishing brand reputation. London Green Marketing, situated in London Bridge, are well versed in the topic of branding and reputation. Being an Organisation which has grown from a one-man marketer, LGM have generated many ecstatic and returning clients since 2009. Having worked with home-brand clients such as Victoria Jackson, and this year affiliating a new promotional deal with the next modern product ‘E-Lites’, LGM are concerned that the reputation of Glee is diffusing quickly due to the recent powerful moves of their squeaky-clean actress ‘Rachel’.

Having posed in a raunchy photo shoot to self-promote, the actress Lea Michele (who plays Rachel in the US Show Glee) may have just jeopardised the branding reputation of the upcoming series statistics. ‘’Actions create results’’ says London Green Marketing. By generating this press in media and on social networks, the producers of Glee have warned Lea Michele that her actions will cost her if ever repeated whilst launching of any series of Glee. Any ‘Gleek’ will know that Lea acts as a character who is proper, and desperate to become a popular high-school singer. Maybe wanting to break free from this image, her raunchy photo-shoot outside of the show may have affected the shows branding.

‘’Branding reputation is the key to any successful launch in a given industry’’ states the Director of London Green Marketing. Glee has generated 10million viewers since their series launch, and are currently filming and launching the second series. ‘’The next moves made by any commercial actress or actor will highly affect viewing statistics in 2011’’ – LGM. Being experts in Brand awareness and generating pure profit for their clients consistently since 2009, LGM are now specialising in B2B Promotions and Events based Marketing. As fewer than 45% of B2B marketers have begun to use tactics like blogs, social networking sites (according to a study by Forrester in 2009), LGM are now in 2011 looking at sectors such as these and new media to continue being industry leaders, hence why they are pleading the US show to protect their branding and look at the statistics before they begin to decrease!

We are an Event, Sales and Marketing company. You want to use us because there are times where technology simply doesn’t do the job, that’s where we come in. Face-to-face acquisition is by a defined margin the most effective way to capture a target audience. Using the simplest and oldest method of communication – one person speaking to another – we specialize in raising brand awareness, sharing product knowledge and generating new sales leads for our clients.

London Green Marketing
Business Centre,
14-20 Shand Street,
London Bridge,
London, SE1 2ES

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Glee are effecting their Branding states London Green Marketing here

News-ID: 164864 • Views: 839

More Releases for Glee

Women’s Day Celebrations 2017
On the occasion of International Women’s Day, Algoworks celebrated this special time with joy and delight by expressing gratitude towards the women of their workplace, and made them feel special and loved. The entire day was dedicated to all the women employees of Algoworks and their valuable presence in the team was celebrated with glee. The entire premises were adorned with balloons and flowers. Women employees were dressed up in
Bullets4Peace Launched In Ireland
Bullets are generally symbols of chaos and destruction, but Rafi Anteby transforms war bullets into beautiful and unique designer handmade jewellery as a way of spreading consciousness of peace. Not only promote those beautiful pendants a strong message, Bullets4Peace is also donating a portion of the sales towards several charities through their program “Every Bullet has a target”. Bullets4Peace is made of recycled bullet casings taken from reload centres, streets
Lady Gaga and electronic product designing may sound an odd combination
Lady Gaga and electronic product designing may sound an odd combination but the most powerful American pop singer just made it happen. She unveiled the Polaroid’s the Grey Label line of products that she has co-designed with the company at the 2011 International Consumer Electronics Show held in Las Vegas on January 6. She has her hands in the designing of three products including a set of sunglasses cum
Glee Tickets On-Sale Tomorrow (November 26)
Glee is a musical comedy-drama television series that airs on Fox in the United States. It focuses on the high school glee club New Directions competing on the show choir competition circuit, while its members deal with relationship, sexuality and social issues. The show's musical performances have been a commercial success, with over thirteen million copies of Glee cast single releases purchased digitally, and over five million albums purchased worldwide.
ACTRESS NAYA RIVERA SUPPORTS THE FOOTHILL AIDS PROJECT CELEBRITY BOWLING EVENT
Los Angeles, CA (March 6, 2009)— On Sunday, April 19, 2009, actress Naya Rivera (FOX’s new series “Glee”) will be volunteering to support the Foothill AIDS Project annual celebrity bowling event at Brunswick Covina Bowl in Covina. The Foothill AIDS Project is an organization whose services include case management, family support, mental health counseling, food pantry, substance abuse programs and outreach to hundreds of clients and families affected by
Johansson Projects presents Flaming Furbelows
Flaming Furbelows is an art exhibition that explores uneasy encounters between attraction and repulsion, tenderness and terror. From inside fleshy mounds of fur and yarn, Marina Vendrell Renaut's soft sculptures emit eerie music-box squeals, not unlike a wind-up-doll soundtrack to a horror film. Using minks from cast-off fur coats spliced together with stuffed animals and yarn balls, Vendrell's plush and bulbous monstrosities offer up wooly orifices and suggestive pleasures that