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ITL Intelligent Label Solutions and Poppy’s Knitwear Announce Strategic Supply Relationship

03-05-2019 02:45 PM CET | Fashion, Lifestyle, Trends

Press release from: ITL Intelligent Label Solutions



Tirupur Region, Southern India. February 15th 2019. ITL Intelligent Label Solutions today announced details of a strategic partnership with Poppy’s Knitwear PVT Ltd including the set-up of an ITL service bureau within Poppy’s Tirupur manufacturing plant.
The facility, which will have the capability to produce rotary printed care labels, heat transfers, variable data labels including barcodes and RFID, will be managed by ITL and have the capacity to produce all of Poppy’s Marks & Spencer labelling requirements as well as for other Poppy’s customers as the need arises.
Poppy’s are one of India’s largest knitwear manufacturers with a knitwear turnover is $50 million, an annual turnover of $120 million and an impressive customer portfolio including M&S, Mothercare, Next and Carrefour.
Speaking at the opening of the ITL manufacturing facility, Poppy’s MD, Mr. Sakthivel Kaleswara Vignesh commented commented “ In order for Poppy’s to remain at the forefront of knitwear supply to global brands and retailers, it’s essential for us to create a vertically integrated supply chain and we see the on-site production of labels and packaging as a pivotal part of this. This partnership with ITL will allow us to further improve lead times for our customers and provide a level of flexibility and agility that our competitors cannot match”.
This latest on-site manufacturing partnership is one of a number of similar ventures that ITL has rolled out with key strategic customers in recent years including 3 such service facilities in Sri-Lanka, as well as collaborations in India and Mexico.
“Providing customers with best in class availability remains at the forefront of ITL’s strategy and we are committed to being as close to needlepoint as possible. Usually, our network of wholly owned service bureaus are able to provide ample coverage for the industry’s increasingly globalised sourcing needs but we recognise that on occasion, logistically, there will be an additional need for us to align especialy closely with the requirements of our customers and manufacture their requirements to order on site inside their operations.” said Chris Currie, ITL’s Group COO and head of Global Manufacturing Operations. “This collaboration with Poppy’s is one such venture and allows us to significantly improve our lead times and service to them through more direct efficient communication, a dedicated prodcuiotn facility, as well as removing the delivery logistic, cost and lead time associated with sending goods from our Bangalore factory to Poppy’s Tirupur operation.”

About ITL
ITL is a global provider of Apparel Label Solutions, supporting brands, retailers and manufacturers all around the world with a comprehensive range of products and services aimed at optimising brand identity and supply chain performance.
The group has widespread wholly owned printing and weaving operations across a number of key needlepoint locations including China, Bangladesh, India, Sri-Lanka, Vietnam, Turkey, Mexico, South Africa and Ethiopia. ITL is opening a new factory in Mauritius ealy in Q2 to better service its customers in both Mauritius and nearby Madagascar.
With over 40 years’ experience, the company supplies some of the best known names in the industry with a wide range of products including wash-care labels, woven labels, variable data tags and stickers, promotional hang tags and packaging, heat transfers, brand protection and RFID solutions.
ITL Media Contact: Sabine Chassagne +44 737 553 6578

About Poppy’s Knitwear PVT Ltd
Poppy’s Knitwear is part of the Poppy’s Group of companies, founded in 1973 by Padmashri Dr A. Sakthivel. Situated in the Tirupur region of India, Poppy’s Knitwear is one of India’s largest knitwear exporters with an annual turnover of approximately $50 million and an impressive customer potfolio including Marks & Spencer, Next, Tesco, Carrefour and Mothercare.

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