RHODIA SHOWCASES AT INFORMEX (CHARLOTTE, US) 2011

Lyon, France, February 8, 2011 ---- From February 7th to Feb 10th Aroma Performance enterprise, part of the Rhodia consumer chemical cluster, is present at Informex exhibit. The company is presenting for the first time its new product segment called: Crop Protection, Health and Specialties. This segment concerns intermediates and molecules for the crop protection, pharmaceutical and electronics markets.

Over several decades, Rhodia has developed a unique range of chemical intermediates for pharmaceuticals and agrochemicals, based on a wide palette of technologies. Rhodia is the world leading manufacturer of diphenol derivatives such as catechol, hydroquinone, guaiacol, veratrole and others products of this range, widely used as intermediates in active ingredients synthesis. Based on its expertise in fluorination technologies, Rhodia offers the largest portfolio of fluoroaliphatics building blocks: trifluoroacetic acid and triflic acid derivatives, manufactured combining environmentally sustainable and competitive integrated processes. Rhodia is proposing new key compounds in the electronic industry, a fast growing market. Rhodia is the only player integrated through the whole trifluoroacetic acid – potassium trifuoromethanesulfinate – triflic acid chain.

“A recently launched product rapidly gaining importance is LiTFSI, a fluorinated lithium salt that could be used in antistatic applications or in batteries. When cations other than Li are used, it performs as powerful and promising Lewis acid catalyst” says Alessandro Chiovato Business Director

“Rhodia has proprietary methods to produce difluoroacetic acid and derivatives, key building blocks used in a new family of agrochemical and pharmaceutical blockbusters, in which we aim to become worldwide leader”, he added.

Continuously striving to offer to its Customers new molecules with innovative properties, Aroma Performance is developing a new product family based on dilfuoromethanesulfonylchloride chemistry, which could be the molecule of tomorrow.

Visit Rhodia at Informex : Booth 1428

The Aroma Performance global business unit includes the Rhodia group’s diphenol and fluorine intermediates operations, comprising three main product segments: flavorings and fragrances for the food and perfumery markets (with its flagship vanillin and ethyl-vanillin product line sold under the Rhovanil® and Rhodiarome™ brand names); intermediates and molecules for the crop protection, pharmaceutical and electronics markets; and finally, inhibitors solutions used for by-products of the petrochemical industry and for polymers intended for such end-markets as the construction, automotive and consumer care markets.

Rhodia is an international chemical company resolutely committed to sustainable development. As a leader in its businesses, the Group aims to improve its customers’ performance through the pursuit of operational excellence and its ability to innovate. Rhodia is the partner of major players in the automotive, electronics, flavors and fragrances, health, personal and home care markets, consumer goods and industrial markets. The Group employs around 13,600 people worldwide and generated sales of €4.03 billion in 2009. Rhodia is listed on Euronext Paris.

For more information, please visit our www.rhodia.com.

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This release was published on openPR.