Press release
The IziCwe Code @ Performance Management Summit: Internal Branding Secrets from Emperor Shaka
Dr Nikolaus Eberl, Chairman IziCwe
Dr Nikolaus Eberl and Herman Schoonbee, authors of “Internal Branding: The IziCwe Code”, introduced a uniquely South African Brand Leadership Model, called The IziCwe Code, at the Performance Management Summit, held in Johannesburg.
Based on twelve years of global research, The IziCwe Code is about internal branding strategies from Emperor Shaka, aimed at engaging the emotional drivers of employee commitment (coined EmotiVators™ by Dr Nikolaus) and building total commitment to delivering the brand promise.
Dr Nikolaus and co-author Herman Schoonbee published “Internal Branding: The IziCwe Code” (Academy Press 2005, foreword by Reuel Khoza), which was recently critically reviewed by President Thabo Mbeki in his Letter from the President; using “the analytical tools contained in The IziCwe Code”, the President issued the challenge to government leaders to “generate the kind of commitment that will ensure that …our government at all levels … can be trusted to honour the brand promise!”
Dr Nikolaus’ earlier book “Conquer Life: Personal Branding Strategies from the Emperor” was appraised by The Business Day as “A must for anyone who wants to overcome personal and career challenges”, and Herman Mashaba, Founder of Black Like Me as “A uniquely South African formula for mustering the will to succeed and conquer life.”
IziCwe Academy is the global leader in Internal Branding™ Services. Based upon twelve years of global research, IziCwe Academy has assimilated best global practices in Internal Branding™ to assist corporate organisations to align employee commitment to their brand promise and motivate employees to engage in touch-point innovation™.
Dr Nikolaus Eberl
Chairman: IziCwe Academy
Internal Branding™ Division
Tel: +27 (0) 83 270 6009 / 10
Direct: +27 (0) 83 270 6011
Fax: +27 (0) 86 500 1800
Email: nikolaus@internal-branding.net
Web: www.internal-branding.net
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release The IziCwe Code @ Performance Management Summit: Internal Branding Secrets from Emperor Shaka here
News-ID: 15951 • Views: …
More Releases from IziCwe
Brand Germany powers ahead to World Cup Victory in Nation Branding
When the final whistle was blown at the FIFA World Cup™ 2006, the president of the world’s largest sports brand, Joseph Blatter, summed up the event by saying, “This was the best World Cup of all time. Never before has an event been presented in such an emotional and global manner.\"
Blatter said the enthusiasm for the Germany team was giving coach Jürgen Klinsmann\'s players a major lift. \"The…
The Branding Power of Soccer: Putting South Africa on the World Stage for 2007
The award of the Soccerex 2007, the world\'s largest soccer exhibition, to Johannesburg signals a significant shift in South Africa\'s Brand Image. For the first time in its history, Soccerex has been awarded to South Africa. Within hours of the announcement, exhibition space for the 2007 event was sold out and organisers were hurrying to secure additional space to accomodate another 250 international exhibitors.
Comments German Branding Guru, Dr Nikolaus…
Jordaan’s 2010 Branding Dilemma – How to align Public Expectations to Mbeki …
For the second time in as many months, LOC boss Danny Jordaan has slammed the media for sowing doubt about SA’s ability to stage the 2010 FIFA World Cup™.
In an interview with the Daily Dispatch, Jordaan said events in the last couple of months propelled him to break his silence and voice his “utter disappointment” at the way the South Africa media have been reporting.
Jordaan said the media were…
Snow in Cape Town is calling for a Change of Season for the FIFA World Cup 2010
At the National 2010 Workshop held in Cape Town on 24/25 October 2006, leading soccer analysts were calling for a rethink on the timing of the world\'s biggest sporting event.
Says Dr Nikolaus Eberl, Author of \'The IziCwe Code\': \"With temperatures recently falling below zero degrees celsius in many of South Africa\'s stadia locations for the FIFA World Cup(TM) 2010, winter conditions will have an adverse effect on the local…
More Releases for Nikolaus
Artificial Eyes Market Projected to be Resilient during 2021-2031 | Erickson's E …
The market report by Fact.MR envelopes an all-in information of the global Artificial Eyes market and the nature of the market growth over the foreseeable period.
The report provides a comprehensive elaboration of the positives and negatives of the global Artificial Eyes market with DROT and Porter’s Five Forces analysis.
To Get In-depth Information View Full Report - https://www.factmr.com/report/873/artificial-eyes-market
Recent developments in the field of artificial eyes are expected to trigger an evolution,…
Global Artificial Eyes Market Insights, Trends & Future Development Status Recor …
An artificial eye improves the appearance of people who have lost an eye due to injury or disease. An artificial eye is also known as prosthetic eye or glass eye. Implantation of an artificial eye is preferred or recommended after an eye is removed surgically due to disease or damage. The implanted artificial eye supports the proper eyelid functioning. Injury, glaucoma, infection inside the eye and eye tumors are some…
The Branding Power of Soccer: Putting South Africa on the World Stage for 2007
The award of the Soccerex 2007, the world\'s largest soccer exhibition, to Johannesburg signals a significant shift in South Africa\'s Brand Image. For the first time in its history, Soccerex has been awarded to South Africa. Within hours of the announcement, exhibition space for the 2007 event was sold out and organisers were hurrying to secure additional space to accomodate another 250 international exhibitors.
Comments German Branding Guru, Dr Nikolaus…
The IziCwe Code @ 2010 Partnership Conference: Revealing Innovation Secrets from …
At the recent 2010 World Cup Partnership Conference held in Johannesburg, South Africa, Dr Nikolaus Eberl revealed The IziCwe Code Innovation Program.
Based upon the innovation strategies of the legendary King Shaka, The IziCwe Code is about inspiring employees to question the tried and tested and search for new ways to deliver world-class service (Academy Press 2006, Foreword by Reuel Khoza).
In anticipation of the FIFA World Cup in 2010,…
The Secret behind the "best FIFA World Cup ever": the Internal Branding Genius o …
The 2006 Fifa World Cup™ has transformed the German Nation and was hailed by FIFA President Sepp Blatter as the \"best world cup ever\" - thanks to The Kaiser, Germany\'s Lichtgestalt for the past three decades.
Having won the world cup in 1974 as a player and in 1990 as a coach, Franz Beckenbauer was the driving force behind turning the 2006 event into a massive success for Germany and…
Mbeki's World Cup Promise calls for Total Commitment from all South Africans
At the unveiling of the official emblem of the 2010 FIFA World Cup™ in Berlin, South African President Thabo Mbeki said that South Africa will prove many critics wrong. \"We said we will host the most successful FIFA World Cup™ and we will keep that promise ... Africa is ready, Africa\'s time has come, Africa is calling. Come to Africa in 2010!\"
In view of the highly successful 2006 FIFA…
