Press release
Going Going Bike launch "Lock It or Lose It" competition with high profile judging panel
Going Going Bike launch competition to see how safe you can make your bikeSupport and prizes provided by PROVIZ and Cycleguard
Expert judging panel comprising representatives from Cyclodelic, Guardian, Evening Standard, London Cyclist, Bikeshd, and Bicycle Images.
INTRO
We all love our bikes. There are few worse feelings than coming back to find a broken lock and your bike missing. Unfortunately, hundreds of thousands of bicycles get nicked by bike thieves every year.
One of the best ways to stop this is to lock your bike properly and leave it in the right place. So following on from the success / absurdity of our World Record Bike Daisy Chain we thought we’d see what’s the safest you could make a bike! And to do that we need your ideas on how to lock it, where to put it and what to do to it so that it couldn’t possibly get stolen!
To enter this competition starting November 11 submit an image in our Bike Love section of the safest you can make your bike. See our video for some of the ideas we’ve come up with so far!
A shortlist of the top 5 images will be decided by public vote on Going Going Bike before our panel of cycling experts will decide a winner. Main prize is to keep both you and your bike safe on the road with full high vis kit from Proviz – jacket, helmet and rucksack cover. All runners up receive a Proviz helmet.
Or, if you have some really crazy idea and don’t know how to take a photo of it, you can describe it on our Facebook page where our favourite 5 entries will win Cycleguard bike insurance. We’ll also be having some weekly Twitter competitions.
Deadline for submissions is November 25 with voting ending November 30. The winner chosen by the judges will be announced December 2.
Join in, be creative and help your fellow cyclist by showing them how to lock up their bike better! For full info check out www.goinggoingbike.com/lockitorloseit
JUDGING PANEL
Amy Fleuriot Cyclodelic
Andreas Kambanis London Cyclist
Helen Pidd Guardian
Lars Bikeshd
Ross Lydall Evening Standard
Roxy Erickson Bicycle Images
Going Going Bike
Going Going Bike is the auction site bikes want to be sold on. Launched in July 2010 Going Going Bike is the UK’s dedicated online auction for bikes, bike parts and bike gear. With its innovative “Prove It” system Going Going Bike has created a legitimate second hand market for bikes. In addition to auctions the site is an online hub for the cycling community with blogs, bikepedia and bike love.
Visit www.goinggoingbike.com
Competition landing page: www.goinggoingbike.com/lockitorloseit
Youtube Channel: www.youtube.com/user/GoingGoingBike
Facebook page: www.facebook.com/goinggoingbike
Twitter: @GoingGoingBike
PROVIZ
PROVIZ provides cyclists with Europe's first range of light-emitting cycling helmets and accessories dedicated to helping cyclists stand out in the traffic. Visit www.proviz.co.uk
Cycleguard
Cycleguard are one of the UK's best bicycle insurance providers – offering insurance for a wide range of cyclists. Visit www.cycleguard.co.uk
Amy Fleuriot, Cyclodelic
London College of Fashion Graduate and cyclist, Amy is the founder of female specific cycling and performance wear brand Cyclodelic. Visit www.cyclodelic.co.uk
Andreas Kambanis, London Cyclist
London Cyclist is London's most popular cycling blog and regularly features products and advice of interest to urban commuters. Visit www.londoncyclist.co.uk
Helen Pidd, Guardian
Helen is a reporter for the Guardian and author of “Bicycle – The Complete Guide to Everyday Cycling”. Visit www.guardian.co.uk/profile/helenpidd
Lars, Bikeshd
He came up with and wrote Bikeshd so everyone in London would have an easy to use tool to recover a lost bicycle and have a chance of seeing it again. Visit www.bikeshd.co.uk
Ross Lydall, Evening Standard
Chief News Correspondent and unofficial cycling correspondent on the Evening Standard, Ross often writes about cycling in the paper and on his blog. He’s cycled in London for 15 years, and during working hours gets around town whenever possible on a Boris bike - a scheme he’s covered in great detail since its inception.
Visit lydall.standard.co.uk
Roxy Erickson, Bicycle Images
Roxy is a co-founder of Bicycle Images. They ride bikes. They take pictures of bikes. They offer these pictures to you in a new kind of picture library. Visit www.bicycleimages.com
19 Ebury Street
London SW1W 0LD
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• Support and prizes provided by PROVIZ and Cycleguard
• Expert judging panel comprising representatives from Cyclodelic, Guardian,
Evening Standard, London Cyclist, Bikeshd, and Bicycle Images.
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