Nutraceutical Market Forecast and Trends Analysis Research Report 2018-2026

Global Nutraceutical Market Outlook

Health is a point of concern for most of the people before consumption of any food or beverage. With the growing awareness regarding health, there is an increase in the number of people that prefer consuming foods that provide health benefits along with nutrients. Nutraceuticals are food items that possess some kind of medicinal properties along with nutritional value. There is a rapid increase in popularity as well as the demand for nutraceuticals. Nutraceuticals usually consist of natural ingredients that provide health benefits to the consumers and are not synthesized chemicals for a particular purpose. The nutraceutical may be used as food additives in order to increase the value of foods or beverages or consumed separately in order to supplement the food. With the increasing popularity and awareness about their benefits, the global nutraceutical market is expected to grow positively during the forecast period. 

Growing Awareness Regarding the Benefits of Nutraceuticals

There is a rapid increase in the demand for nutraceuticals due to their nutritional as well as medicinal properties. Rising awareness regarding consumption of healthy food and increasing number of health-conscious people are the major factors expected to drive the growth of the nutraceuticals market. The increasing demand for preventive health care and rising cost of health care are factors expected to fuel the demand for nutraceuticals. Growing awareness regarding the benefits of nutraceutical is expected fuel the growth of the global nutraceutical market in terms of value as well as volume over the forecast period.

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Global Nutraceutical Market: Segmentation

On the basis of type, the global nutraceutical market has been segmented into:

Functional Food
Probiotics Fortified Food
Omega Fatty Acid Fortified Food
Fortified Flour
Ionized Salts
Others
Functional Beverages
Vegetable and Fruit Drinks and Juices
Non- carbonated Drinks
Dairy Drinks
Others
Dietary Supplements
Proteins
Vitamins
Herbal
Others
Personal Care
On the basis of form, the global nutraceutical market has been segmented into:

Powder
Liquid
Tablets
Capsules
Semi-Solid Pills
Global Nutraceutical Market: Key Players

The global nutraceutical market is growing at a robust pace. Examples of some of the key players operating in the global nutraceutical market are Nestle, Cargill, PepsiCo Inc., Amway Enterprises, General Mills, Inc., Herbalife International Inc., Kellogg Co., Marlyn Nutraceuticals, Yakult Honsha Co. Ltd., and Royal DSM.

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Opportunities for Market Participants

The nutraceutical market is robustly growing creating many opportunities for market participants. The players operating in the market are focusing on to introduce new and innovative nutraceutical products in order to increase their product portfolio and market presence. There is a rising demand for natural products and thus manufacturers have opportunities for launching nutraceutical products with natural ingredients and increase their product sale. There is a rising demand for health supplements from population below age 40, the manufacturers can target a particular group of the population and meet their nutraceutical product requirements. There is a growing trend for personalized medicines, launching customized nutraceutical products for a particular age group or certain region can help to boost the market. With increasing opportunities and launch of innovative nutraceutical products, the nutraceutical market is expected to grow positively during the forecast period. 

Global Nutraceutical Market: Regional Outlook

The global nutraceutical market can be regionally segmented into North America, Latin America, Asia-Pacific, Europe, and MEA. North America currently dominates the global nutraceutical market and is expected to follow the same trend during the forecast period due to the growing geriatric population looking for health supplements. The nutraceutical market in Europe, with Germany and France being the major consumers of nutraceutical, is projected to grow at a significant rate during the forecast period. Asia-Pacific is expected to be the fast-growing market due to increasing demand for functional food in China, India, and Japan.  The nutraceutical markets in Latin America and MEA are also expected to witness significant growth due to growing urbanization in South America, Brazil, Mexico, and other countries.

The research report presents a comprehensive assessment of the market, and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as geography, rail track, and material type.

The report covers exhaustive analysis on:

Market Segments
Market Dynamics
Market Size
Supply & Demand
Current Trends/Issues/Challenges
Competition & Companies Involved
Technology
Value Chain
Regional analysis includes:

North America (U.S., Canada)
Latin America (Mexico, Brazil, Argentina, Chile, Peru)
Western Europe (Germany, Italy, France, U.K, Spain, BENELUX, Nordic, Eastern Europe)
CIS and Russia
Asia-Pacific (China, India, ASEAN, South Korea)
Japan
Middle East and Africa (GCC Countries, South Africa, Turkey, Iran, Israel)
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators, and governing factors, along with market attractiveness as per segment. The report also maps the qualitative impact of various market factors on market segments and geographies.

Report Highlights:

Detailed overview of parent market
Changing market dynamics in the industry
In-depth market segmentation
Historical, current and projected market size in terms of volume and value
Recent industry trends and developments
Competitive landscape
Strategies of key players and products offered
Potential and niche segments, geographical regions exhibiting promising growth
A neutral perspective on market performance
Must-have information for market players to sustain and enhance their market footprint

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