Automotive Seat Adjusters Market Market Participants Nidec Corporation, SHIROKI Corporation, Johnson Electric, Aisin World Corp., Imasen Electric Industrial Co., Ltd.

Automotive Seat Adjusters Market: Introduction

Seat adjusters are an integral part of all seats in an automobile and enhance the extent of comfort and safety offered to a driver and passengers during a journey. While some people prefer to sit in the stretched leg position, some others tend to recline the backrest too low. The seat adjuster allows passengers to move the seat forward or backward and the recliner allows the angle of the back to be adjusted according to the passenger’s preference.

There are mainly two types of automotive seat adjustors available in the market -- power seat adjusters and manual seat adjusters. The power automotive seat adjusters are essentially an arrangement of a switch or joystick and a set of small electric motors used to adjust the seat. Almost all high-end luxury cars are equipped with power controls for the front driver and passenger seats.

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Automotive Seat Adjusters Market: Market Dynamics

The main factor behind the growth of the automotive seat adjusters market is the rising production and expansion of its end-use industry. Research and development is being constantly carried out on automotive seat adjustors to enhance their mechanism, design and material to make them more effective and efficient. At the same time, efforts are also being made to decrease their weight and thus, the overall weight of the automobile to reduce carbon emission. In the automotive seat adjustors market, OEMs can gain a larger market share in their respective segment by making their products more comfortable and by equipping them with safety features. This, in turn, will establish healthy growth in the automotive seat adjusters market in near future. Also, growth in the automobile sector is an important driving factor associated with the automotive seat adjusters market.

However, the presence of low cost counterfeit products in the market can restrain the growth of the global automotive seat adjusters market. The rising trend of repairing rather than replacing is a major restraint in the aftermarket. However, the current trend of using better equipment equipped with better technology to get better results will increase the demand for more effective and advanced automotive seat adjusters during the forecast period.

Automotive Seat Adjusters Market: Market Segmentation

On the basis of vehicle type, the automotive seat adjusters market can be segmented as follows:
Passenger vehicle
Light commercial vehicle
Heavy commercial vehicle
On the basis of sale channels, the automotive seat adjusters market can be segmented as follows:
OEM
Aftermarket
On the basis of mode of operation, the automotive seat adjusters market can be segmented as follows:
Power/ automatic seat adjusters
Manual seat adjusters

Automotive Seat Adjusters Market: Regional Outlook

Europe holds a major share in the global automotive seat adjusters market owing to the presence of prominent OEM manufacturers in this region. Europe is followed by North America and the Asia Pacific region. Europe, Asia Pacific and North America regions, combined, are estimated to hold more than half of the total share in the global automobile seat adjusters market. North America and Europe are projected to be major consumers owing to the presence of established OEM players in this region. However, Asia is expected to show significant growth during the forecast period owing to the increased sales of automobile owing to increasing per capita income of the general population and government initiatives in countries, such as India and China, to promote manufacturing, which will also contribute towards the growth of the global automotive seat adjuster market during the forecast period. Rest of the world is estimated to account for a relatively small share in the automotive seat adjusters market.

Automotive Seat Adjusters Market: Market Participants

Some of the examples of the market participants operating across the value chain of the global automotive seat adjusters market are:

Nidec Corporation
SHIROKI Corporation
Johnson Electric
Aisin World Corp.
Imasen Electric Industrial Co., Ltd.
Brose Fahrzeugteile GmbH
Grupo Antolin
Leopold Kostal GmbH
Dura Automotive Systems
American Mitsuba Corp
Robert Bosch GmbH

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This release was published on openPR.