Czech Republic Cards and Payments Market Scope, Upcoming Trends, Outlook and Future Scenario Forecast | Major Key Players are Ceska sporitelna, Erste Bank, ČSOB, KBC Bank, Komerční banka, Societe Generale Group, MONETA Money Bank, Raiffeisen Bank

The Czech Republic Cards and Payments channel registered growth during the review period. The channel posted a CAGR of 5.4%. The debit cards category held the highest share with 48% of cards in circulation in 2013. The debit cards category is expected to maintain the highest share of total payments, posting a CAGR of 1% over the forecast period. The prepaid cards category had the second-largest share with 38%, followed by credit cards with 14%. Over the forecast period, the number of prepaid cards in circulation is expected to increase at the highest forecast-period CAGR of 4.30%.

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The number of ATMs installed in the Czech Republic increased during the review period at a CAGR of 5%. This was primarily due to an increase in the country’s banked population and competitive pressures that forced banks to launch ATMs in remote areas to attract new customers. The number of ATMs in the country is expected to increase at a forecast-period CAGR of 2.75%.

The number of POS terminals increased at a CAGR of 9%. The value of e-commerce increased at a review-period CAGR of 22%, driven by rises in mobile and internet penetration rates. The value of e-commerce is expected to increase at a forecast-period CAGR of 21%. The growth of POS terminals and e-commerce is an important infrastructure driver increasing the scope of card-based payments. The installation of POS terminals at retail outlets is expected to increase the potential of card-based payments in the Czech Republic.

Customer segmentation differs by the bank, according to their portfolio capacity and business reach. Card products are designed to meet the demands of customer groups and are bundled with packages that appeal to their interests. In the Czech Republic Cards and Payments Market, banks typically segment retail customers by age, the frequency of travel, social demographics and vehicle owners, while the corporate segment is categorized by top management and organization size.

The success of m-payments has been fostered by high smartphone penetration and services offered for more secure payments. The value of m-payments in the Czech Republic Cards and Payments Market increased at a review-period CAGR of 40%.

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List of Companies mentioned in this report are:

1. Ceska sporitelna
2. Erste Bank
3. ČSOB
4. KBC Bank
5. Komerční banka
6. Societe Generale Group
7. MONETA Money Bank
8. Raiffeisen Bank

Table of Content:

1. Definitions
2. Research Methodology
3. Executive Summary
4. Industry Benchmarking
5. Market Attractiveness
6. Industry Enablers
7. Regulatory Framework
8. Key Industry Events
9. Merchant Acquiring Business Overview
10. Market Segmentation
11. Market Sizing

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