openPR Logo
Press release

Launch of iMatter 2.0

07-07-2010 04:46 PM CET | IT, New Media & Software

Press release from: match2blue

New York, USA, July 7, 2010: Young environmental activists from around the world can now connect directly with each another with a new mobile phone application called iMatter. Uploading iMatter will enable users to create and join projects and participate in citizen science observations and communities, utilizing a breakthrough mobile phone networking technology from match2blue. The non-profit organization Kids vs. Global Warming is the creator of iMatter and will administer the location and interest based, real time social networking application. The project is a joint venture with mobile social solutions provider, match2blue.

iMatter can be downloaded for the iPhone® at the Apple App Store.

About Kids vs Global Warming
Kids vs Global Warming is a youth oriented climate activism organization that inspires kids to lead the way to a sustainable and just society. Through new media tools, youth-to-youth presentations and youth empowerment programs, the iMatter campaign provides a youth voice platform for kids under-18 to bring about change in their communities. www.kids-vs-global-warming.com.

“There are kids in every town who have initiated local projects in their homes, schools and communities that are helping to make the transition to a more sustainable society. The problem is that we are all disconnected. The iMatter app helps to connect our individual and group actions together for greater global impact,” stated Alec Loorz, the 16 year old founder of Kids vs. Global Warming and nationally recognized environmental activist since the age of 12. Alec’s passion and commitment for creating opportunities for youth to “… learn about the science and solutions of climate change, reduce dependence on fossil fuels and influence the “Ruling Generation” to make good decisions NOW that will impact our future”….has earned him numerous awards and international recognition.

iMatter users can register their local projects on the mobile platform after downloading the application. Then, grass roots global networks are formed as other youth find, create and join related or interesting projects. Users can also locate other members near or far and contact them via internal messaging. Upcoming events organized by Kids vs. Global Warming and their partners are displayed in a features list that includes real time messaging, geo-tagging, and other shared networking tools.

The new iMatter mobile app implements an updated user interface and several new features: With the iMatter Map, activists can locate all current projects and initiate new ones related to environmental engagement in geo-tagged locations on the map. Users can join projects that interest them and connect directly with other activists who are engaged in similar or interesting projects.

With the help of real time communication, youth activists receive and generate iMatter project and event updates immediately and can take actions that reflect their individual interests and location. “This is real time technology that helps communicate information and events in real time. As we have seen with recent and ongoing events in the Gulf, real time information and local initiatives are crucial to responding to environmental issues.” comments Michael Bowman Vice President of match2blue. “Additionally, due to our matching functionality, users can see which other activists have the same preferences for actions, whether it is to lobby governmental agencies or representatives, or generate grass roots community activism. They can spontaneously form action groups or initiate new projects - encouraging local and global collaboration. iMatter will change the way collective action is initiated and maintained and will be an indispensable tool for the next generation of environmental activists.”

About match2blue
match2blue provides state-of-the-art social networking and location based services across a broad range of corporate and non business organizations. Social networking mobile solutions powered by match2blue are highly customized to meet individual client requirements. match2blue provides mobile networking technology that helps build and maintain client sponsored affinity groups around products, events, locations, or any other targeted interest. At the core of match2blue networking technology is a unique matching engine that employees software developed by match2blue to selectively compare user’s real world activities, interests, and other unique characteristics with other users in the network. The match2blue matching engine is complimented by state-of-the-art event processing technology that allows for virtually unlimited application scalability and user interaction. Mobile applications powered by match2blue assure location, time, and content-based matching in real time.

match2blue US, Inc.

84 Franklin Street
NY 10013
New York

Press contact:

Michael Bowman
Vice President Business Development
match2blue, USA

bowman@match2blue.com
303-570-9277

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Launch of iMatter 2.0 here

News-ID: 137658 • Views: 2407

More Releases from match2blue

Launch of Miles & More MemberScout 2.0 for BlackBerry®
Mainz, Germany and New York, USA, April 14, 2010: Mobile social solutions provider match2blue announced today the launch of the air travel industry’s first location-, time- and interest-based social networking application Miles & More MemberScout for BlackBerry®. The smartphone application, already available for the iPhone® since March and designed to meet the requirements of frequent flyers, was created by German-American enterprise match2blue for Miles & More, Europe’s leading frequent flyer

More Releases for Kids

Kids & Fitness
We live in a time when there are too many things kids can do to entertain themselves while remaining inactive: television and movies, smart phones, video games and social media and of course what my kid loves to do…sleep! So how can you get your kids to jump off the couch, put down whatever electronic device they’re holding, and join you for a bit of good old fashioned exercise? The Right Approach Encourage
Maldives With Kids
Many families steer clear of traveling to the islands with kids in tow due to the traditional honeymoon and romantic holiday stereotype, but things are changing! Dive, surf and snorkel in crystal clear water, swing in a hammock on white sandy beaches, and bask in the warm golden sunshine. Welcome to the Maldives, family-style! With easy flights to Male, family-friendly resorts, and activities galore, what are you waiting for?
Recycled Crafts For Kids
Rubbish removal can be expensive. Now a person no longer has to worry about waste removal. Instead of using junk collection services there are many recycled crafts that children can make. Waste recycling can now be turned into crafts. Supplies for these crafts for kids can also be found in the home clearance section in most stores. We could offer some solution for coping with the accumulated clutter at home
Kids Carnival
Enjoy 3 fun filled day where kids can enjoy dance sessions, fun activities, amusement rides, live DJ & super delicious food at Hotel Marine Plaza on 20th,21st & 22nd May 2016 from 5pm till 8pm. Hotel Marine Plaza is all set to make the kids happy by giving them the most amazing experience with the superb ambience and open air venue experience. Kids Carnival will be the reason for your
Michigan Kids Find Bigfoot
Yes, of course, it’s a hoax. However, this fabricated mythical monster has teeth and serious intent. Bigfoot has been discovered by four Michigan children in a 1,200 square foot film studio built by their father, Michael Schmidt. Michael spent two years "dumpster diving" and driving by construction sites in search of discarded building materials with which he has constructed his own film studio dream. He used discarded lumber for
Playdate Kids Publishing Offers Self-Help Books for Young Kids
Have you ever felt like you needed some guidance teaching your child how to deal with social situations? Are you going though a divorce, or perhaps moving to a new location? Malibu-based publishing company, Playdate Kids Publishing recently released a new children’s book series covering topics that can be extremely difficult to discuss with kids. The Playdate Kids children’s book series, developed for children ages 3-6, offers entertaining