Neuromarketing Technology Market Analysis by Global Leaders: Css/Data intelligence, Behavior and Brain Lab, Merchant Mechanics, Neurospire, Olson Zaltman Associates

Market Highlights:

The global market has always been consumer-driven. Just staying afloat or being one of the super league players depends on the knowledge of consumer pulse and making decisions accordingly. Neuromarketing technology is the answer. It is a detailed analysis of the consumer behavior pattern that gives a comprehensive understanding of how the market is going to react in coming days. The technology incorporates scientific methods where cognitive and affective response plays pivotal roles. The market is so lucrative that major companies are investing a significant share in such researches to understand consumer patterns and devise products accordingly.

To identify the purchase decision of the consumer, most of the companies implement various technologies such as functional magnetic resonance imaging (fMRI), electroencephalography (EEG), Eye tracking, Positron emission tomography (PET), and magnetoencephalography (MEG). However, heavyweight corporates and IT firms such as Google Inc. (U.S.), Neilsen Company LLC.,(U.S.), CBS, Frito-lay and A & E television have implemented neuromarketing research techniques to measure consumer behavior for their respective products.

Request a Sample Report @ https://www.marketresearchfuture.com/sample_request/5340

What our report offers:
– Market share assessments for the regional and country level segments
– Market share analysis of the top industry players
– Strategic recommendations for the new entrants
– Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
– Strategic recommendations in key business segments based on the market estimations
– Competitive landscaping mapping the key common trends
– Company profiling with detailed strategies, financials, and recent developments
– Supply chain trends mapping the latest technological advancements

Key Players

Some of the key players of neuromarketing technology market include, Css/Data intelligence (U.S.), Behavior and Brain Lab (Italy), Merchant Mechanics (U.S.), Neural Sense (South Africa), Neurospire Inc. (U.S.), The Neilsen Company LLC, (U.S.), Nviso (Switzerland), Olson Zaltman Associates (U.S.), Sensomotoric Instruments GMBH (Germany), Sr Labs (Italy), Synetiq Ltd. (Budapest), Cadwell Industries Inc.(U.S.), SR Research ( Canada), and Compumedics Limited (Australia).

The global Neuromarketing technology is expected to reach USD 100 million by 2023 growing at a 12% CAGR over the forecast period 2017-2023.

Industry Trends:

EyeSee has developed a software that would record buyer’s expressions and movement of eyes via webcam to understand consumer behavior pattern. This can give the manufacturers an inside knowledge of the consumer preferences and would help in aggravate their sales.
Emotive is software that with the help of EEG can tap into the information stored in the unconscious part of the human psyche and would deliver effective results.

Regional Analysis:

Region-specific segmentation of the market includes namely North America, Asia Pacific (APAC), Europe, and the Rest-of-the-World (RoW).
North America holds the maximum share of the revenue generated worldwide. The U.S. dominates the region with a substantial percentage. Heavy investment has been made in the field of neuroscience by various market influencers, and the presence of a large number of solution providers are expected to boost the market considerably. The APAC and Europe are expected to register significant growth. The U.K. is expected to generate a weighty share owing to which European market can rise.

Browse Complete Report @ https://www.marketresearchfuture.com/reports/neuromarketing-technology-market-5340

Segmentation:
The global neuromarketing technology research market can be segmented by technology, solution, and end-user.
Based on technology, the market is sub-segmented into functional magnetic resonance imaging (fMRI), electroencephalography (EEG), eye tracking, positron emission tomography (PET), and magnetoencephalography (MEG).
Solution-wise the market can be segmented into customer experience, people engagement, and product development.
On the basis of end user that includes retail, healthcare, food & beverage, and consumer electronics.

Intended Audience:

• Research Firms.
• Government Agencies
• Neuromarketing technology manufacturers.
• Wearable smart device and accessories manufacturers.
• Military and security systems and equipment manufacturers.
• Multimedia marketing and gaming industries.
• Cloud services, big data services and internet service providers.
• Multimedia and video content developers.
• Branding, product and services marketing industries

TABLE OF CONTENTS

1 Executive Summary
2 Scope of the Report
2.1 Market Definition
2.2 Scope of the Study
2.2.1 Research Objectives
2.2.2 Assumptions & Limitations
2.3 Markets Structure
3 Market Research Methodology
3.1 Research Process
3.2 Secondary Research
3.3 Primary Research
3.4 Forecast Model

For More Information, Browse Press Release @ https://www.marketresearchfuture.com/press-release/neuromarketing-technology-market

About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.
MRFR team have supreme objective to provide the optimum quality market research and intelligence services to our clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help to answer all their most important questions.

Contact:
Market Research Future
+1 646 845 9312
Email: sales@marketresearchfuture.com

This release was published on openPR.