Future outlook of Artificial Turf Market By Top Manufacturers Victoria PLC, Sportfield Deutschl, CoCreation Grass Corporation, FieldTurf, Syn-Turf, ForestGrass, Synlawn Artificial Grass, Dow & TigerTurf

Artificial turf are man-made surfaces that are designed to resemble natural grass surfaces. The grass on artificial turfs are made from polymer fibers such as polyethylene, polypropylene, and polyamides; the use of which depends on their characteristic features. For instance, polyethylene grass fibers are long lasting and gentle to the skin, whereas polypropylene grass fibers last longer, but is harsh to human skin. Artificial turfs has been proven to have a low impact on the environment as these are recyclable, require less water, and reduce the use of pesticides & fertilizers. These turfs is widely used for as sports pitches due to its high durability, low maintenance, superior quality, all weather utility, virtual appeal, and eco-friendly attribute. Furthermore, these turfs have applications in leisure & landscaping sector. Thus, the potential advantages offered by artificial turfs increases it scope of applications in the market. This is expected to offer lucrative opportunities to players in the market in near future.

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According to a new report published by Allied Market Research, titled, Artificial Turf Market by Material and Application: Global Opportunity Analysis and Industry Forecast, 2017-2023, the global artificial turf market was valued at $2,530 million in 2016, and is projected to reach $5,842 million by 2023, growing at a CAGR of 12.7% from 2017 to 2023. The polypropylene artificial turf segment accounted for more than 24% share of the global artificial turf market in 2016.

Factors such as replacement of natural grass with artificial turf in sports stadiums and eco-friendly attributes of artificial turf drive the growth of the artificial turf market. Moreover, increase in disposable income in developing and emerging economics has raised the purchasing power of the people, which in turn has led to use of artificial turfs for landscaping. However, high surface temperature of artificial turf and high cost of artificial turf hamper the market growth. The introduction of hybrid artificial turf offers new opportunities to market players in the near future.

Key Findings of the Artificial Turf Market:

• The polyamides artificial turf segment is expected to grow at a significant CAGR of 14.50%, in terms of value, from 2017 to 2023.
• The contact sport segment is projected to grow at a CAGR of 13%, in terms of value.
• The artificial turf market in Asia-Pacific is expected to grow at the highest CAGR of 13.90%, in terms of value.
• The Europe artificial turf accounted for more than 46% of the global market in 2016.
• U.S. accounted for more than 77% of the North American market in 2016.

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In 2016, North America and Europe collectively accounted for more than 74% of the global artificial turf industry, in terms of value. This was attributed to the growing popularity of using artificial turf in sport arenas and landscaping. Furthermore, European sports associates have recommended the use of artificial turf playing surfaces due to minimal chances of injuries to players. The artificial turf market in Asia-Pacific is projected to grow at the highest rate, followed by LAMEA, owing to the growing demand in sports stadiums and water crisis in this region.

The major companies profiled in this report are

• Victoria PLC (Avalon Grass),
• Sportfield Deutschland Holding GmbH (AstroTurf),
• CoCreation Grass Corporation,
• FieldTurf,
• Global Syn-Turf, Inc.,
• Controlled Products,
• LLC (GrassTex),
• ForestGrass,
• Synlawn Artificial Grass,
• The Dow Chemical Company (DOW), and
• TigerTurf

Table Of Content

Chapter: 1: INTRODUCTION

1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology

1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models

Chapter: 2: EXECUTIVE SUMMARY

2.1. Key finding of the study
2.2. CXO perspective

Chapter: 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings

3.2.1. Top investment pocket
3.2.2. Top winning strategies

3.3. Porter's five forces analysis

3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyer
3.3.3. Thereat of new entrants
3.3.4. Threat of substitute
3.3.5. Intensity of competitive rivalry

3.4. Market dynamics

3.4.1. Drivers

3.4.1.1. Replacement of grass surface to artificial turf in sports stadiums
3.4.1.2. Eco-friendly nature of artificial turf
3.4.1.3. Increases In Disposable Income

3.4.2. Restraints

3.4.2.1. High cost of Artificial turf
3.4.2.2. High surface temperature of Artificial turf

3.4.3. Opportunities

3.4.3.1. Introduction of hybrid artificial turf

3.5. Top player positioning

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