Electronic Shelf Labels Market Focuses on Top Players SES-imagotag, Pricer, Displaydata, Opticon Sensors Europe B.V, Altierre, Teraoka Seiko, Advantech US and E Ink

The global electronic shelf label market was valued at US$ 366.8 million in 2016 and is expected to witness a CAGR at 12.9% during the forecast period (2017 – 2025). Electronic shelf labels are the small display units utilized for the price display, predominantly in retail stores that include food, electronics, do it yourself (DIY), gardening, cosmetics, drugstore, and industrial applications among few others.

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High-speed updates of pricing, promotional messaging, increased readability and contrast of distinct ESL products also help in improving the product up-lift and store margins. Growing demands for retail automation across the globe and the convenience offered by these products are expected to be among the prominent factors driving the electronic shelf label market growth.

Requirement to avoid errors in product pricing and compliance to the regulations is estimated to present considerable opportunities for growth over the forecast period. Other associated benefits related to the adoption of these ESLs include ease of product promotion strategies, considerable labor savings, high ROI, which are among the major factors expected to fuel the electronic shelf label market growth.

SES Imagotag and Pricer AB that held the significant industry share are based in Europe. Moreover, relatively high penetration in the regional retail business that specifically include France, Italy, Belgium, Germany and other countries in Central Europe, are expected to garner the industry with around 12.8% CAGR over the forecast period.

According to an industry expert interview in 2016, retailers were expecting significant decline in the cost of the ESLs owing to the declining costs of electronic products and displays. However, this has led to considerable delay in the investment plans of the major retail chains across the globe. This was a major factor that led to considerable decline in the product demands, hampering the present growth. However, electronic shelf label market will witness strong growth and value over 5X times the market size in 2016, by 2025.

Key companies covered as a part of this study include SES-imagotag, Pricer AB, Displaydata, Opticon Sensors Europe B.V, Altierre, Teraoka Seiko, Advantech US, and E Ink. Insights from this report would allow marketers and management authorities of companies to make informed decision with respect to their future product launch, end user upgrades, market expansion and marketing tactics.

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This release was published on openPR.