Press release
CREDHEDZ. THEY'RE DESIGNED TO MAKE YOU ASK
All Credhedz Go To New Birthday Cards as the UK high street is seeing the race to launch a line of birthday cards with a difference.Credhedz Cards introduce a more lively approach to communication, say Liverpool-based Company Straight Talk In.
The cards range from Popular Cult Icon and Cred-o-Meter to Olympic range.
Marketing manager John McNulty explains, “Credhedz cards are sent on Birthdays. They say something about the receiver that conventional cards never could. They mark what’s credible about people. In sending a Credhedz card, you are provoking a reaction. You are prompting certain questions to be asked, based on intimate things in the relationship, that you have already shared about each other, the interests you have and the sense of humour you appreciate in one another, that you consider credible. They offer the chance to show there is a shared recognition of these things, between you, when someone sends a Credhedz card.”
If you don’t get that understanding Mr McNulty concludes “That’s the reason for Credhedz, they are designed to make you ask.”
Formed in March 2006 the greetings card publishers intention was to depart from the traditional card that “does the talking for you” to instead produce a card that makes the focus on the relationship more important than the focus on the card.
“It was difficult designing a card that threw away the idea of a card yet retained all the appeal of a card. So we designed an identity. The Credhedz card may not do the talking for you, but it certainly starts it," he added.
The cards are intended for those enabled to judge credibility that can encourage positive shared values, the desire amongst each other to succeed, be amongst winners and to act as role-models in the community. The company believes that having that kind of support from a trusting supportive individual or group of friends boosts confidence and strengthens identity.
He and his business partner Richard Williams set up the firm to create products which “get to the point, say it as is it, succinctly and in the most honest and explicable way.”
# # #
Company: Straight Talk In Limited.
Directors: Mr John McNulty and Mr Richard Williams.
Address: 45 Parton Street, Liverpool. L6 3AN
T: 0151 260 7345 E: business@straighttalkin.ltd.uk
Web Url: www.credhedz.com
Product: CREDHEDZ®
Newsmakers: Mr John McNulty and Mr Richard Williams
OEM: Straight Talk In Ltd
A new and leading cutting-edge greetings cards publishing company Straight Talk In Ltd getting to the point with its products. Honesty and integrity is at the heart of the initiative. The company specializes in publishing greetings cards for the young adult market, providing a form of greeting card product (relevant to 11-22 years) targeted at ages up to 34 years. The company operates in Liverpool UK in the city’s L6 Anfield district.
The Straight Talk In ® publishing brand as well as being a marketing, publicity, advertising service, heads a range of greetings cards and line of designs of everyday card products which include Birthday. It supplies direct to retail at newsagents within the heart of the community.
For more information please email.
Straight Talk In is a registered trademark of The Straight Talk In Partnership, a separate legal entity.
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