Hand Sanitizer Market by Product (Gel, Foam, Spray, and Others), Distribution Channel (Online Store, Departmental Store, Pharmacy Store, and Others), and End Use (Restaurants, Schools, Hospitals, Household Purpose, and Others)

According to a new report published by Allied Market Research, titled, Hand Sanitizer Market by Product, Distribution Channel, and End Use: Global Opportunity Analysis and Industry Forecast, 2017-2023," the hand sanitizer market size was valued at $919 million in 2016, and is projected to reach $1,755 million by 2023, growing at a CAGR of 9.9% from 2017 to 2023. North America was the largest contributor in 2016, accounting for around 35% of the market share.

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Consumer inclination towards health & wellness and product innovation such as addition of fragrances in formulation of sanitizers are projected to boost the growth of the global hand sanitizer market. Furthermore, improvement in living standards, rise in health expenditure, increase in awareness about hand hygiene, and support from organization such as WHO, FDA, and others towards the need for sanitation augment the demand for hand sanitizers. However, health hazards associated with chemical ingredients are anticipated to hamper the market growth during the forecast period.

The report segments the global hand sanitizer market based on product, distribution channel, end use, and geography. On the basis of product, the market is classified into gel, foam, spray, and others. Gel hand sanitizers accounted for the maximum share in 2016. By distribution channel, it is divided into online store, departmental store, pharmacy store, and others. Depending on end use, it is fragmented into restaurants, schools, hospitals, household purpose, and others. Geographically, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

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North America dominates the global hand sanitizer market, owing to high hygiene standards among the U.S. population. Moreover, Asia-Pacific is expected to witness the highest growth rate from 2017 to 2023, owing to increase in concern towards health and wellness. Furthermore, improvement in living standards and rise in disposable income are expected to boost the growth of the Asia-Pacific hand sanitizer market.

Gel-based hand sanitizers generated the maximum revenue in 2016, as they are easily available in the market and require lesser time to effectively eradicate germs as compared to spray and other sanitizers. However, foam-based hand sanitizers are expected to grow at the highest rate, owing to the fact that foam hand sanitizers immediately cling to hands while applying. In addition, foam pumps are relatively smaller than gel or spray pumps, and hence provide a convenient option to the consumers.

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Departmental store accounted for the maximum revenue in 2016, as customers prefer to purchase from store such as super markets/hypermarkets. Furthermore, attractive discount policies offered by vendors fuel the growth of departmental stores. However, online store registers the highest growth rate, owing to increase in penetration of mobile phones, rise in e-commerce sales, ease payment options, and attractive discounts as compared to stores.

The key players profiled in the report are Reckitt Benckiser Group, The Himalaya Drug Company, Procter and Gamble, Gojo Industry Inc., Henkel Corporation, Unilever, Vi-Jon Laboratories Inc., Chattem Inc., Best Sanitizers Inc., and Kutol Products Company.

Key Benefits

• This report provides an extensive analysis of the current and emerging market trends and dynamics of the global hand sanitizer market.
• The market trend analysis for all the regions is conducted by constructing estimations for key segments between 2017 and 2023 to identify the prevailing opportunities.
• The report assists to understand the strategies adopted by the leading companies in the industry.
• This study evaluates competitive landscape of the hand sanitizer industry to understand the market scenario globally.
• Extensive analysis is conducted by key player positioning and monitoring the top competitors within the global market.

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

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