Automotive ECU Market Technological Advancement, Competitive Strategies and Forecast 2022|Growth by Top Key Players: Autoliv, Inc., Continental AG, Delphi Automotive PLC, TRW Automotive, Robert Bosch GmbH, Denso Corporation

In 2012, the global automotive ECU market was valued around USD 27.48 billion and is expected to reach roughly USD 52.87 billion maintaining a compound annual growth rate (CAGR) of 6.07% over the projected period owing to increasing concentration on cost actuated by the strict regulations in the automotive ECU industry. Rising implementation of ECU in electric vehicles, due to rising energy efficiency awareness is likely to be a key driving factor for the global market. The automotive ECU has application over several segments involving utility vehicles, commercial vehicles, and passenger cars. Rising spending on automotive ECU’s research and development to build low-cost parts for a variety of electronic control systems is anticipated to drive the growth of the global market. Strict government policies for superior safety features, alleviated by economical ECU development are projected to boost the growth of global automotive ECU market over the forecast years. Ecological trends have an incredible impact on the powertrain field with growing implementation of ECU in electrically powered vehicles. The amplified complexity of ECU owing to the elevated functionality necessary to control the rising communication alternatives between ECUs is anticipated to be a key restraining factor for the global market. The powertrain field for electric vehicles involves ECUs that direct an electric motor, battery and power electronics systems that generates high-voltage AC power by converting the DC power in the battery and drives the electric vehicles. Growing awareness regarding eco-friendly technologies like Eco-Driver Assist Systems (EDAS) has ensured an important role in several products assisting the driver and is projected to be considered as an innovative opportunity for the global automotive ECU industry players.

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Competitive Outlook and Trend Analysis:
The major market players employ strategies such as Focus on contracts, agreements, mergers and acquisitions with other market players for the supply of their product to maintain their high industry share. The key market players in global automotive ECU market are Autoliv, Inc., Continental AG, Delphi Automotive PLC, TRW Automotive, Robert Bosch GmbH, Denso Corporation, and Hitachi Automotive. Continental AG has been the leader in the global market subsequent to Bosch and Denso. Invention and application expertise, market knowledge, wide quality products, has allowed Continental AG to achieve loyal and large consumer base. ConnectedDrive technology by BMW offers various apps for downloading to the iDrive multimedia system which is installed in the vehicle. This eliminates the need to develop new hardware and systems, thus elaborating the opportunity of the offered infotainment system.

Application Outlook and Trend Analysis:
The global automotive ECU market can be split according to the application into communication & navigation systems, powertrain electronics, chassis electronics, entertainment systems, and safety and security systems. Safety and security systems section is anticipated to be the leading section through the projected period. The communication and navigation systems section is projected to show high growth outlooks. This expansion can be assigned to rising customer demand for comfort and convenience features. Navigation systems and connected telematics systems need an increasing amount of embedded software in an attempt to handle a rising number of services like better website access, communication management, and HMI technologies. The latest development in telematics systems rendering the development of proficient power supplies with high-speed CAN interface for automotive controls, local hot spot information, and electronic traction is estimated to impact the global automotive ECU market positively. The development of V2I and V2V connected systems might direct to autonomous driving by the end of 2020.

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Table of Contents:
1. Introduction
1.1. Report Description
1.2. Research Methodology
1.2.1. Secondary Research
1.2.2. Primary Research
2. Executive Summary
2.1. Key Highlights
3. Market Overview
3.1. Introduction
3.1.1. Market Definition
3.1.2. Market Segmentation
...CONTINUED FOR TOC

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Data Mining:
Data is extensively collected through various secondary sources such as annual reports, investor presentations, SEC filings, and other corporate publications. We also refer trade magazines, technical journals, paid databases such as Factiva and Bloomberg, industry trade journals, scientific journals, and social media data to understand market dynamics and industry trends. Further, we also conduct primary research to understand market drivers, restraints, opportunities, challenges, and competitive scenario to build our analysis.

About Crystal Market Research:
Crystal Market Research is a U.S. based market research and business intelligence company. Crystal offers one stop solution for market research, business intelligence, and consulting services to help clients make more informed decisions. It provides both syndicated as well as customized research studies for its customers spread across the globe. The company offers market intelligence reports across a broad range of industries including healthcare, chemicals & materials, technology, automotive, and energy.

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