Non-Potato Veggie Chips Market Competitive Insight and Key Drivers 2018 to 2028

Non-Potato Veggie chips are crunchy snacks prepared by either frying, baking or dehydration. Among various categories of vegetables, root vegetables and leafy vegetables are popular. Carrot, cassava, Jerusalem artichoke, and zucchini form major segments under root vegetables, and kale and spinach famous among leafy vegetables for veggie chips preparation. The chips are generally flavored with spices such as pepper, cajun spice, allspice, basil, chipotle powder, paprika, dried chives and other flavoring ingredients. Commercially produced chips often contain preservatives. The inclusion of various nutrition-rich vegetables and advancements in processing technology is supporting the market growth of Non-Potato Veggie chips. These snacks are mainly consumed as snack foods either directly or along with accompaniments such as dips and sauces or cheese. Non-Potato Veggie chips are projected to sustain an exceptional demand over the forecast period 2018 to 2028.

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Reasons for Covering this Title

The critical success factors influencing the growth of Non-Potato Veggie Chips market is backed by rising awareness among consumer groups regarding healthy foods and improved distribution mainly through e-commerce. In the last few years, the rise in concerns related to obesity specifically in the western region including North America and Europe has boosted demand for non-potato veggie chips. Along with the increase in obesity, there has been an increase in other health disorders including cardiovascular diseases and diabetes. The higher tendency for carbohydrate fast foods especially in the young age groups has resulted in an increase in obesity among these age groups. Increase in awareness over social media and health experts, nutritionist suggestions of inclusion of small meals comprising of healthy snacks including veggies snacks has encouraged consumers to buy more non-potato veggie chips. 

Higher dependence on fast foods which are carbohydrate and fats rich with lower nutrition is encouraging consumers to rely on snacks which are healthier. Advancements in vegetable processing and, dehydration along with innovations in the packaging of snack foods is also supporting the Non-Potato Veggie Chips market. Increase in the consumption of chips as snacks in cinema halls, amusement parks, malls, fast-food chains, and restaurants, and also events have boosted non-potato veggie chip sales. Higher availability and low priced snacks have raised non-potato veggie chips consumption globally to a greater extent.

Innovations in packaging include features like eye-catching, retains the freshness of snack foods, informative, convenience, and biodegradable/ environmentally friendly. Augmentation in technology has introduced newer forms of chips which is gaining attention among young age groups and is leading to positive growth in the market. A specific feature of non-potato veggie chips of low calories and enhanced nutrition with higher health benefits is driving traction among producers to launch newer and healthy products.

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