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Neuromarketing Solutions Market - Functional Magnetic Resonance Imaging to Remain Most Preferred Technology
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The world neuromarketing solutions market exhibits a landscape that is highly consolidated competitive. Tobii Technology, EB Neuro S.p.A., LC Technologies, ISCAN Inc., Cadwell Industries Inc., SensoMotoric Instruments, Compumedics Ltd., iMotions, and SR Research are some of the leading players that are operating in this market.
In accordance with the research report on the world market for neuromarketing solutions treatment by Transparency Market Research (TMR), it has been anticipated that strong growth would prevail in the said market. The market, which stood at around US$ 0.94 bn in the year 2016, is quite likely to expand at a rate of 10.20% CAGR between 2017 and 2025 and reach a market valuation of around US$ 2.20 bn by the end of the year 2025.
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The world market for Neuromarketing Solutions treatment has been regionally segmented into the geographies of South America, North America, Asia Pacific, Middle East and Africa, and Europe. Amongst these, the region of North America emerged as the leading contributor towards the global market for neuromarketing solutions in the year 2016. Amongst other regional segments, the region of Asia Pacific is forecasted to experience a huge rise in the global market for neuromarketing solutions in the near future and China is forecasted to lead the Asia Pacific market for neuromarketing solutions. The market in the Middle East and Africa is also forecasted to witness a sluggish rise while the growth of South America market will be limited by the regulatory hurdles in the future years.
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One of the crucial factors that spell growth for this market is the fact that neuromarketing solutions assist process consumer data in a marketing environment in an extremely effective manner due to the usage of neuroscience techniques. The growing applications of neuromarketing solutions across a number of industries, majorly as the awareness pertaining to the immense potential benefits of these techniques is growing at a promising pace, is also doing well for the market. The market is also massively benefited from the growth in the investment across the field of advertisement in the last few years.
The information shared that ahs been in this review is based on a TMR report titled, “Neuromarketing Solutions Market (Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET), Magnetoencephalography (MEG)) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2025”
Transparency Market Research (TMR) is a next-generation provider of syndicated research, customized research, and consulting services. TMR’s global and regional market intelligence coverage includes industries such as pharmaceutical, chemicals and materials, technology and media, food and beverages, and consumer goods, among others. Each TMR research report provides clients with a 360-degree view of the market with statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations
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