Red Rice Market Revenue and Value Chain 2017-2025
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Depending on geographic regions global Red rice market is segmented into five key regions: North America, Latin America, Europe, APAC and ME. India and Indonesia are the major producers of red rice globally. China and Japan are specialized in red rice yeast products which they use for their traditional medicinal purpose. Japan and Korea are leaders in using red rice in cosmetics as it is a good source of antioxidant.
The red rice have various health benefits which makes it popular in health conscious consumers. Red rice contains more nutrients than white rice and polished rice which makes it popular in athletes and fitness trainers. Use of red rice in lowering cholesterol and blood glucose are couple of health benefit which is driving the global market for red rice. Use of red rice in cosmetics for wrinkle free and rejuvenated skin is one of the key drivers which are increasing demand of red rice in global market. Red rice is used in traditional Chinese medicine which makes it popular in China for medicinal use in turn increasing the demand.
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Some of the key players identified across the value chain of the global Red rice market include Lotus Foods, Urmatt, Ceylon Pure, Radnor Corp Pty Ltd., Herbaria, LLC are amongst.
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