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Tapioca starch has gained immense popularity as one of the imperative calorie source, after maize and rice, in tropical regions such as Asia, Latin America, and Africa. Broad agro-ecological adaptability and ability of cassava plant to produce larger yields, at affordable investments, has further facilitated meeting rising demand for tapioca starch among end-use industries. Widespread applicability of tapioca starch across myriad industries, ranging from food & beverages to animal feed, will continue to underpin growth of the tapioca starch market.

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Inherent properties of tapioca starch enable its utilization as an alternative to some leading starches in the world, including corn and potato starch. Tapioca starch continue to prevail as a hidden ingredient in the global supply chain, as most consumers are unaware of their daily interaction & consumption of this cassava extract. Emerging applications in infant formulas and baby food products, coupled with innovation-driven efforts of major producers, is expected to fuel future growth of the tapioca starch market.

Tapioca Starch Market: Growth Driven by Product Innovations in Line with Green Label Trend

As the popularity of tapioca starch represents a surge, manufacturers are introducing innovations with regard to processing techniques and packaging methods. Additionally, new recipes involving tapioca starch have been gaining momentum worldwide recently. Following the suit of changing consumption patterns of consumers, novel packaging designs are viewed by manufacturers as a key sales strategy to modern customers, who are becoming more aware about product labelling and opting for clean-label products. This is further expected to significantly influence growth of the tapioca starch market in the forthcoming years.

Food manufacturers are experimenting ways for delivering different snacks including tapioca starch, to compete with corn and potato starch-based snacks that have an established presence. Consumer preference for clean-label products, along with quality & taste, in combination with this cassava extract’s ability to serve as an effective alternative to modified starches employed in processed food products, will continue to be significant growth determinants for the tapioca starch market.

Tapioca Starch Market: Challenges in Replacing Common Flours & Toxic Risk of Cyanide Confining Growth

Albeit theoretical implications of cassava flour’s ability to completely replace its wheat counterpart, practical limits have been witnessed while determining levels of substitution regarding the same. This has inhibited the use of tapioca starch in convenience food products, such as cakes, biscuits, and breads, where wheat flour has held pervasive dominance. Such irreplaceable applications of wheat flour in the processed and packaged food industry is likely to remain a key challenge for tapioca starch market stakeholders.

Commercially available tapioca starch, considered third most imperative food source across tropical regions, is generally deemed as safe for human consumption by the FDA. However, poor processing methods employed have led to remnants of leaves & roots’ traces, which contain “linamarin” that further triggers cyanide production. Improper processing methods used for tapioca starch have resulted in numerous cyanide-associated health issues, including nerve-damaging ailments and goitre, especially in malnourished individuals. Chronic toxic effects of cyanide, coupled with surplus alternatives to tapioca starch, has been limiting growth of the tapioca starch market.

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Cultivated by economically-challenged upland farmers, cassava is produced as a secondary refuge crop. Despite vital importance and robust penetration in the food and nutrition industry, cassava roots are yet ignored in the field of R&D, while facing low priority among national governments. Unawareness among consumers with regard to their daily consumption of tapioca starch has been the primary backing factor responsible for ignorance in modern applications of this cassava extract. Additionally, the tapioca starch market has prevailed off radar, in terms of private sector investments. This has further confined the scope of innovation in the tapioca starch market beyond the processing industry.

Tapioca Starch Market: Application in Infant Nutrition & Baby Foods Emerging as a Key Trend

Tapioca starch has witnessed extensive adoption as bodying agent in a plethora of commercially available baby food products and infant nutritional supplements. Gluten-free, organic tapioca starch has witnessed high consumption from individuals affected from celiac disease. Uptake of female working population, which has driven demand for infant formulas, will further compliment expansion of the tapioca starch market in the upcoming years.

This cassava extract represents robust consumption as “superfood” in countries such as India, in light of its associated health benefits. Besides enriched with carbohydrates, tapioca starch is rich in minerals, such as calcium and iron, essential for maintaining bone and blood health. Additionally, tapioca pearls witness high consumption on account of their traits including blood pressure regulation, and constipation & indigestion prevention. Health benefits such as these will continue to drive popularity of this cassava extract, and fuel future growth of the tapioca starch.

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