Digital Marketing: Next crucial job creator
The technology revolution is offering luminous career for marketing prodigies. Many marketing and media institutes offer Digital Marketing course. There are plenty of job opportunities in Digital Marketing.
Nowadays, the e-shopping (e-tailers) capsulated the huge network of retailers in mobile phone. With the commence of Flipkart, Wallmart, amazon, Homeshop18 and other, the market itself reached at one’s home and shopping becomes a subject to few movement of fingers on mobile screen.
Moreover, the digitalization has also made over many industries. Telecom sector and entertainment sector are the biggest beneficiaries of digitalization.
The 4G and now 5G have catapulted the telecom sector. Video conference and online chat made communication very lively and vivid. Consequently, the digitalization has shifted the television in mobile phone. People started spending more time on phone for entertainment as Jio Tv, Neflix, Amazon Prime and other have developed another platform. Films, short movies, daily soaps are being made and released on these mobile applications (Apps).
Ticketing industry too phenomenally changed as people are able to book their tickets be it for movies, hotels or traveling on Apps.
So, gone are the days when one has to stand in long queue for window -ticketing, now, mobile makes it a matter of few clicks.
Not only this, the digitalization is playing its crucial role in providing crucial information to farmers. The government has digitally connected all Mandis (local markets) so that famers can sell their products. Mobile apps for peasants are helping in farming by giving information regarding soil quality, weather, market rate etc.
As the government also understands that the globe has entered into digital world and next-gen services would be provided on digital platforms, it is running many initiatives to digitalize services in the country. Telecom Ministry has been running a Digital India programe since 2015 aiming connect every village of rural India. Under this ambitious government campaign, the digital infrastructures are being developed for providing maximum services on internet.
Also, government’s flagship projects- Stand Up India and Star Up India are promoting small and medium entrepreneurs- are by and large digital programs.
So, the essence of entire article is that digital marketing is the next accelerating factor of India’s progress which will undoubtedly give millions of jobs.
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