Global Optical Brighteners Market: Mainly Propelled by Upsurge in Demand for Bio-Based Surfactants

SAN FRANCISCO, May 07, 2018 According to the latest report published by Variant Market Research, the global Optical Brighteners market size was valued at $1,834 million in 2017 and is expected to reach $2,522 million by 2025. In this report, Optical Brighteners market forecast says that the global market is growing at 4.1% CAGR from 2016 to 2024.

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The global optical brighteners market is primarily driven by low cost of synthetic surfactants compared to other surfactants

Rising demand for bio-based surfactants and increasing demand of optical brighteners from the cosmetic sector are the primary optical brighteners market trend. However, high cost of production is the major hindrance for the optical brightener’s market growth. Moreover, heavy investment by government in publicity movements to develop the paper & textile industry is expected to generate numerous growth opportunities for the market in the forecast timeframe.

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Market Segmentation

The optical brighteners market is segmented on the basis of application, chemicals, and geography. The application segment is sub-segmented into detergents, paper, textile, cosmetics, ceramics, plastics, and other applications. Furthermore, chemicals segment includes coumarin, stilbene, dicarboxylic acid, diphenyl pyrazoline, cinnamic acid, and other chemicals.
Geographically, the market has been bifurcated into North America, Europe, Asia-Pacific, and RoW. North America (U.S., Mexico, and Canada), Europe (Germany, UK, France, and Rest of Europe), Asia-Pacific (China, India, Japan, and Rest of Asia-Pacific) and RoW (Middle East, South America, and Africa) are the key geographical regions included in this market.

Textile, by application accounted for the major market share in 2017
Based on application, textile sub-segment dominated the global optical brighteners market with maximum share in the year 2017. The high growth in the segment can be attributed to prosperous development in the textile industry in the underdeveloped countries. On the basis of CAGR, detergents are projected to grow at highest pace, owing to main application of detergents whiteners in the optical brighteners.

Stilbene led the chemicals segment with principal market share in 2017
On the basis of chemicals segment, stilbene occupied the largest market share in the year 2017, owing to the easy and widespread availability of numerous isomers and byproducts of stilbene that are used as optical brighteners.

Asia-Pacific led the global optical brighteners market in 2017
Asia-Pacific was the highest revenue generating region accounting for 37.2% of the total optical brighteners market share and is expected to grow with fastest CAGR throughout the forecast period 2017 – 2025. The noteworthy growth in the end-use industries such as consumer products, textiles, and packaging, particularly in countries such as China and India is driving the demand in APAC region.

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Competitive Landscape

Key players profiled in the report include BASF SE, Huntsman Corporation, Keystone Aniline Corporation, Clariant AG, Brilliant Colors Inc., RPM International Corp., 3 V Incorporation, Archroma, The Fong Min International Company Limited, and Aron Universal, among others.

Scope of the Global Optical Brighteners Market

Chemicals Segments
• Stilbene
• Coumarin
• Diphenyl Pyrazoline
• Dicarboxylic Acid
• Cinnamic Acid
• Other Chemicals

Application
• Textile
• Detergents
• Paper
• Cosmetics
• Plastics
• Ceramics
• Other Applications

Geographical Segments
• North America
o U.S.
o Rest of North America

• Europe
o UK
o Germany
o France
o Rest of Europe

• Asia-Pacific
o India
o China
o Japan
o Rest of Asia-Pacific

• RoW
o South America
o Middle East
o Africa

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