Online Retail Market Development Opportunities and Challenges 2021

Market research analysts at Publisher predict that the online retail market in the US will grow steadily during the next four years and post a CAGR of close to 16% by 2021. This market research analysis identifies the high penetration of Internet and smartphones, and rise in online spending as one of the primary growth factors for this market. The rise in smartphone use has contributed to the online retail growth. Also, the ease and time-saving aspects of online shopping and the wide range of products available on online retail platforms are additional factors that work in favor of the online retail. Additionally, e-retailers are providing more security features for online payments, free delivery, improved online customer service, and customer-friendly, easy-to-navigate shopping websites.

One of the latest trends that will gain traction in the online retail market in the US in the coming years is the growth of m-commerce. The increase in popularity of shopping through mobile devices, retail sales through these devices are likely to grow during the forecast period. Most of the online retailers have launched mobile versions of their shopping portals to take advantage of the rise in shopping through mobile devices.

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Competitive landscape and key vendors

Due to the presence of both national and international vendors, this market appears to be highly competitive. Some vendors are pure play e-retailer, while the others are also active in the brick-and-mortar format. Additionally, vendors have both direct and indirect distribution channels. A few strategies that the vendors must carry out to gain the market share are product portfolio, premiumization, product quality, digital marketing and social media reach.

The leading vendors in the market are -

Amazon

Apple

Sears Holding

Staples

Walmart

The other prominent vendors in the market include Academy Sports + Outdoors, Amway Global, ATG Stores.com, Backcountry.com, Best Buy, Blue Nile, Cabela's, Costco Wholesale, CustomInk, Daniel Smith, Dell, Eastern Mountain Sports, e-Bay, Factory Green, Groupon, Ideel, JCPenney, Macy’s, Wayfair, and Safeway.

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Market driver

-High penetration of Internet and smartphones, and rise in online spending.

-For a full, detailed list, view our report

Market challenge

-Poor technology integration especially with specialty online retailers operating at small scales.

-For a full, detailed list, view our report

Market trend

-Unmanned aerial vehicles as a mode of delivery.

-For a full, detailed list, view our report

Table of Contents

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market Research Methodology

PART 04: Introduction

PART 05: Market landscape

PART 06: Five forces analysis

PART 07: Market segmentation

PART 08: Decision framework

PART 09: Drivers and challenges

PART 10: Market trends

Complete Report is Available at: http://www.reportsweb.com/online-retail-market-in-the-us-2017-2021

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